Aircall vs Wati
Compare Aircall and Wati on features, pricing, and buyer fit using the same researched criteria.

Aircall
Mid-market cloud phone and customer-conversation platform with deep CRM/helpdesk CTI, IVR, power dialer on Professional, and paid AI add-ons — 3-licence minimum.
Best for
- • Mid-market sales and support teams that need CRM/helpdesk CTI as a primary buying criterion
- • Teams running inbound queues and IVR alongside outbound calling in one phone system
- • Salesforce, HubSpot or Zendesk shops that want click-to-dial and bidirectional call logging out of the box
Starting from $30.00/user/mo
No free plan
VS
Our verdict
No universal winner. Choose based on which criteria matter most for your team.
Aircall is better for
- ✓ Number / country coverage
- ✓ CRM / CTI integrations
- ✓ Routing & IVR
- ✓ Analytics
Wati is better for
- ✓ Power dialer
- ✓ WhatsApp Business
Tie
- • AI features
Choose Aircall if: Mid-market sales and support teams that need CRM/helpdesk CTI as a primary buying criterion
Choose Wati if: Ecommerce and D2C teams that sell and support on WhatsApp

Wati
Official WhatsApp Business API platform with a shared team inbox, broadcasts, chatbots and AI co-pilot — platform subscription (Growth/Pro/Business) plus Meta per-message charges.
Best for
- • Ecommerce and D2C teams that sell and support on WhatsApp
- • Support teams needing a multi-agent WhatsApp inbox with templates and routing
- • Growth teams running click-to-WhatsApp ads and broadcast campaigns
Starting from $49.00/user/mo
No free plan
Evidence & transparency
Sources and research process behind this comparison.
Sources
10
Criteria
9
Screenshots
9
Sources consulted
| Title | Product | Type |
|---|---|---|
| Aircall — Official Site | Aircall | official-product-page |
| Aircall Pricing | Aircall | official-pricing-page |
| Aircall AI | Aircall | official-product-page |
| Aircall Call Recording | Aircall | official-product-page |
| Aircall Business Text Messaging | Aircall | official-product-page |
| WhatsApp in Aircall | Aircall | official-product-page |
| Wati — Official Site | Wati | official-product-page |
| Wati Pricing | Wati | official-pricing-page |
| Wati WhatsApp Shared Team Inbox | Wati | official-product-page |
| Wati WhatsApp Broadcast | Wati | official-product-page |
Methodology steps
- 1Collect first-party product and pricing evidence
- 2Map both products to the same category criteria
- 3Record criterion outcomes with confidence and sources
- 4Publish only when editorial gates allow indexing
Methodology version 1.0.0.
Affiliate relationships never change comparison outcomes. We evaluate both products on the same criteria and allow ties when evidence does not support a universal winner.
Read full methodology →Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.