Capsule Review
CRM SOFTWARECapsule is a strong affordable CRM for SMBs. Free and Starter are easy on-ramps; Growth is the practical automation tier. Scores reflect first-party research, not hands-on lab testing.
Starting price
$18.00/user/month
Free plan
Yes
Free trial
14 days
Best for
Small businesses wanting a simple CRM
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SoftwareGlimpse review
7.4/10
Good
- Ease of use9
- Pipeline management7
- Sales automation7
- Email capabilities7
- Reporting7
- Customization7
Capsule vs top CRM
Detailed head-to-head comparisons to help you choose the right option.
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Capsule vs ACT!
ACT! by Swiftpage SMB CRM; contact sales for current packaging (no invented list prices).
- Features comparison
- Pricing & plans
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Capsule vs Affinity
Private capital relationship CRM; Essential from $2000/user/year through Advanced $2700, Enterprise custom.
- Features comparison
- Pricing & plans
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Capsule vs Agile CRM
Freemium all-in-one CRM; Free (10 users), Starter from ~$8.99/user/mo on multi-year headline pricing.
- Features comparison
- Pricing & plans
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Capsule vs Apptivo
All-in-one suite CRM; Lite from $15/user/mo annual through Ultimate $40, Enterprise custom.
- Features comparison
- Pricing & plans
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Capsule vs Attio
Modern, flexible CRM for startups and GTM teams with a data-model-first workspace and AI assistance.
- Features comparison
- Pricing & plans
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Capsule vs Bitrix24
Free-tier all-in-one CRM and collaboration suite with organization-based paid cloud plans.
- Features comparison
- Pricing & plans
Compare key capabilities side-by-side
Verified pricing and capability signals only — no invented third-party ratings.
| Feature | Capsule | ACT! | Affinity | Agile CRM | Apptivo |
|---|---|---|---|---|---|
| Starting price | $18.00/user/month | Custom quote | $166.67/user/month | $8.99/user/month | $15.00/user/month |
| Free plan | Yes | No | No | Yes | No |
| Free trial | Yes | Yes | No | No | Yes |
Key takeaways
Small businesses wanting a simple CRM
Your team lives in Gmail
You need campaigns, SMS, and payments automation