Kaspr vs ZoomInfo
Compare Kaspr and ZoomInfo on features, pricing, and buyer fit using the same researched criteria.
Kaspr
LinkedIn-centric EU/EMEA B2B contact capture (Chrome) — Free plan; Starter from $49/mo annual headline.
Best for
- • EMEA/EU-leaning SMB and mid-market teams prospecting via LinkedIn + Chrome
- • Buyers who want Free evaluation and clear annual Starter/Business headlines
- • Teams that need phone/email reveals into CRM more than a built-in sequencer
Starting from $49.00/user/mo
Free plan available
VS
Our verdict
There is no universal winner between Kaspr and ZoomInfo. Choose Kaspr when EMEA/EU-leaning SMB and mid-market teams prospecting via LinkedIn + Chrome. Choose ZoomInfo when Enterprise and upper mid-market NA outbound/ABM teams needing deep contact + company intelligence. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Kaspr is better for
- ✓ Ease of use
- ✓ Value for money
ZoomInfo is better for
- ✓ Contact data
- ✓ Prospecting
- ✓ Email outreach
- ✓ Integrations
Choose Kaspr if: EMEA/EU-leaning SMB and mid-market teams prospecting via LinkedIn + Chrome
Choose ZoomInfo if: Enterprise and upper mid-market NA outbound/ABM teams needing deep contact + company intelligence
ZoomInfo
Enterprise go-to-market intelligence platform for B2B contact/company data, enrichment, intent, and Copilot workflows — custom-quote packaging.
Best for
- • Enterprise and upper mid-market NA outbound/ABM teams needing deep contact + company intelligence
- • RevOps programs that will operationalize enrichment, intent, and CRM sync at scale
- • Buyers who need org charts, technographics, and buying signals in one GTM data layer
No free plan
Feature comparison
Grouped feature support from verified product research for Kaspr and ZoomInfo.
Core CRM
| Feature | Kaspr | ZoomInfo | Winner |
|---|---|---|---|
| Contact management | Strong | Strong | Tie |
| Lead management | Moderate | Moderate | Tie |
Sales engagement
| Feature | Kaspr | ZoomInfo | Winner |
|---|---|---|---|
| Email sequences | Moderate | Moderate | Tie |
| Lead scoring | Moderate | Strong | ZoomInfo |
Reporting
| Feature | Kaspr | ZoomInfo | Winner |
|---|---|---|---|
| Reporting | Moderate | Strong | ZoomInfo |
Platform
| Feature | Kaspr | ZoomInfo | Winner |
|---|---|---|---|
| Integrations | Strong | Strong | Tie |
| AI assistance | Moderate | Strong | ZoomInfo |
Additional capabilities
| Feature | Kaspr | ZoomInfo | Winner |
|---|---|---|---|
| Contact data | Strong | Strong | Tie |
| Prospecting | Strong | Strong | Tie |
| Data enrichment | Moderate | Strong | ZoomInfo |
| Email outreach | Moderate | Strong | ZoomInfo |
| CRM sync | Strong | Strong | Tie |
| List building | Strong | Not evidenced | — |
| Data export | Strong | Not evidenced | — |
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