Is Synthesia AI software?

Yes. Synthesia is evaluated as AI software.

Does Synthesia have a free plan or free trial?

Yes — a free plan is published. No free trial is documented on the pricing page. Confirm current terms with the vendor.

Did SoftwareGlimpse personally test Synthesia?

No. This review is based on first-party product and pricing research evidence, not hands-on product usage. Affiliate relationships never influence scores.

Synthesia Review

AI SOFTWARE

Choose Synthesia when avatar / training video is the job — not Runway generative clips and not ChatGPT.

Last updated 2026-08-18Independent editorial review

Starting price
$18.00/user/month
Free plan
Yes
Free trial
No
Best for
L&D and enablement teams producing talking-head explainers

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SoftwareGlimpse review

8/10

Good

ease of use8
ai job fit9
output quality8
workflow depth8
integrations7
governance privacy8

How we score →

See Synthesia in action

Official vendor demonstration of product surfaces. It supplements screenshots and editorial analysis — it is not independent SoftwareGlimpse testing.

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Official vendor video

Welcome to Synthesia

What this shows

Synthesia AI video studio product introduction
Official Synthesia channel welcome video

Pricing

Billed annually

Verified 2026-08-18 from synthesia.io/pricing (high confidence). Basic $0 (1,200 credits/mo, no MP4). Starter $18/mo annual / $29 monthly (14,500 credits/year). Creator $64/mo annual / $89 monthly (44,000 credits/year). Enterprise custom. Affiliate economics excluded.Full pricing details →

Basic
$0.00
Free plan
1,200 credits/month (~10 minutes); 9 stock avatars; watermark; no MP4 download.
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Starter
Most popular
$18.00
per month, billed annually
$18/mo billed annually ($29 monthly) — 14,500 credits/year (~120 minutes); MP4 download and logo removal.
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Creator
$64.00
per month, billed annually
$64/mo billed annually ($89 monthly) — 44,000 credits/year (~360 minutes); API, interactive video, extra personal avatars.
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Enterprise
Custom
Contact sales
Unlimited minutes, SSO/SAML, SCORM, brand kits, dedicated CSM — custom quote.
Contact sales

Product screenshots

Verified captures from Synthesia's product interface.

Official Open Graph / marketing visual from https://www.synthesia.io/.

Decision snapshot

Entity field audit 94/100

Synthesia is an AI avatar-presenter video studio for training, enablement, and on-brand explainers. Credits are the shared currency: Basic is free with 1,200 credits/month (~10 minutes) but keeps a logo and blocks MP4 download. Starter is $18/editor/mo billed annually ($29 monthly) with 14,500 credits/year (~120 minutes) and download/logo removal. Creator is $64/mo annual ($89 monthly) with 44,000 credits/year (~360 minutes), API, and interactive video. Enterprise is contact sales (SSO, SCORM, unlimited minutes). Distinct from Runway’s generative-clip studio — Synthesia is talking-head / L&D video, not text-to-shot filmmaking.

Best for

L&D and enablement teams producing talking-head explainers
Internal comms that need on-brand avatars without a film crew
Creator/Enterprise buyers who need API, SSO, or SCORM
small-business / operations: Synthesia fit for small-business operations teams in the ai-video job cluster, from first-party positioning and AI Priority-3 research.

Not ideal for

Generative B-roll / text-to-shot filmmaking (Runway)
Still-image art direction (Midjourney)
Buyers who need a free plan that actually exports MP4
Basic cannot publish — no MP4 download and a persistent logo

Key tradeoffs

Basic cannot publish — no MP4 download and a persistent logo
Credits buy minutes of avatar video — not unlimited renders
Not a generative-filmmaking studio like Runway Gen-4
Personal/studio avatars and SCORM sit on higher or Enterprise packaging

Pricing: 4 documented plans · 1 free · entry paid: Starter

Evidence: Research/data-based (no completed hands-on test) · Latest verification/research signal: 2026-08-18T14:00:00.000Z · Editorial assessment: approved

Incomplete entity fields (not invented): trial

Next step: Compare against peers: Synthesia vs Runway

Important comparison →Relevant guide →Alternatives →Evidence →

Our verdict

Choose Synthesia when avatar / training video is the job — not Runway generative clips and not ChatGPT. Compare Runway if you need text-to-video filmmaking; Midjourney for stills; ChatGPT only if you paste scripts into a chat. Scores reflect first-party documentation as of 2026-08-18 — not hands-on product testing. Confirm current packaging, usage caps and credit rates on the vendor site before purchase.

Best for

L&D and enablement teams producing talking-head explainers
Internal comms that need on-brand avatars without a film crew
Creator/Enterprise buyers who need API, SSO, or SCORM

Not ideal for

Generative B-roll / text-to-shot filmmaking (Runway)
Still-image art direction (Midjourney)
Buyers who need a free plan that actually exports MP4

Bottom line

Free Basic (watermark, no download). Starter from $18/mo annual. Creator $64/mo annual. Enterprise quote. Credits buy minutes — confirm live on synthesia.io/pricing.

Synthesia pros and cons

Pros

Real free Basic sandbox
Published Starter/Creator credit ladder
Avatar + dubbing for L&D
Enterprise SSO/SCORM path
API on Creator+

Cons

Basic cannot download
Credits cap minutes
Not Runway-style generative film
Personal avatars gated
Not a general LLM

Pricing comparison

Full comparison →

	Synthesia(this review)	Runway	Midjourney
Starting price	$18.00/user/month	$12.00/user/month	$10.00/user/month
Free plan	Yes	Yes	No
Free trial	No	No	No

Compare side by side

Open full comparisons →

Use cases for Synthesia

AI video generation
Text-to-video and generative video studios for clips, ads, and production drafts.
Explore use case →

Synthesia may not be the best fit if…

· Generative B-roll / text-to-shot filmmaking (Runway)
· Still-image art direction (Midjourney)
· Buyers who need a free plan that actually exports MP4

Explore all use cases →

Synthesia guides

Setup, implementation, migration, plans, and worth-it walkthroughs for this product.

Browse all Synthesia guides →

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