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Iterable Review

MARKETING & GROWTH SOFTWARE

Choose Iterable when enterprise B2C multi-channel engagement is the primary job and you are shortlisting Braze peers.

Last updated 2026-08-19Independent editorial review
  • Starting price

    Custom quote

  • Free plan

    No

  • Free trial

    No

  • Best for

    Enterprise B2C brands comparing Braze for engagement

SoftwareGlimpse review

6.9/10

Average

  • ease of use6
  • campaign content8
  • marketing automation9
  • funnel conversion5
  • analytics attribution8
  • brand monitoring3
How we score →

Iterable plans & pricing

Verified 2026-08-17: iterable.com has no public /pricing dollar cards (contact-sales). Packaging is quote-based (typically MAU / message volume / tier). Do not invent custom-quote dollars from third-party benchmarks. Confirm live with sales.

Growth

Custom

Contact sales

  • Small teams starting with core workflows
Most popular

Enterprise

Custom

Contact sales

  • Everything in Growth, plus:
  • Organizations needing custom commercial terms

Enterprise Plus

Custom

Contact sales

  • Everything in Enterprise, plus:
  • Organizations needing custom commercial terms

Estimate team cost

Rough monthly and annual cost for Iterable based on list pricing. Confirm rates on the vendor site before buying.

Custom pricing — contact sales for a quote.

Iterable pricing compared

MetricIterableBrazeAdobe Marketo EngageCustomer.ioKlaviyo
Starting priceCustom quoteCustom quoteCustom quote$100.00/user/month$20.00/user/month
Free planNoNoNoNoYes
Free trialNoYesNoYesNo
See full comparison →