PagerDuty vs ServiceNow
Compare PagerDuty and ServiceNow on features, pricing, and buyer fit using the same researched criteria.
PagerDuty
On-call / incident response — Free ≤5 responders; Professional $21/user/mo annual ($25 monthly); Business $41 ($49 monthly); Enterprise contact.
Best for
- • SRE/IT teams that need on-call schedules and paging
- • Orgs already sending alerts from Datadog/CloudWatch
- • Incident commanders who want a dedicated ops cloud
Starting from $21.00/user/mo
Free plan available
VS
Our verdict
No universal winner. Choose based on which criteria matter most for your team.
PagerDuty is better for
- ✓ Starting pricing
- ✓ Free plan
ServiceNow is better for
- ✓ Integrations
- ✓ Security & admin
Choose PagerDuty if: SRE/IT teams that need on-call schedules and paging
Choose ServiceNow if: Enterprises standardising ITSM (and often HRSD/CSM) on one platform
ServiceNow
Enterprise ITSM / Now Platform — contact sales. 2026 ITSM tiers Foundation / Advanced / Prime with bundled Now Assist; no public list price.
Best for
- • Enterprises standardising ITSM (and often HRSD/CSM) on one platform
- • ITIL-mature shops that need CMDB + change at scale
- • Buyers with budget for implementation partners
Starting from $100.00/user/mo
No free plan
PagerDuty vs ServiceNow pricing
PagerDuty researched starting price from $21/mo; a free plan is researched. ServiceNow researched starting price from $100/mo. Affiliate economics excluded.
PagerDuty
From $21.00/user/mo
ServiceNow
From $100.00/user/mo
PagerDuty
Starting from $21.00/user/mo
Free trial available
- Free$0.00/user/mo
- Up to 5 responders — basic alerting and one escalation policy.
- max users: 5
- ProfessionalPopular$21.00/user/mo
- $21/responder/mo annual ($25 monthly) — schedules, policies, integrations.
- Business$41.00/user/mo
- $41/responder/mo annual ($49 monthly) — analytics, advanced admin, higher limits.
- EnterpriseCustom
- Governance, provisioning depth, bundled add-ons — contact sales.
ServiceNow
Starting from $100.00/user/mo
Free trial available
- ITSM FoundationPopularCustom
- Entry ITSM (incident/request/asset + configured Now Assist) — custom quote.
- ITSM AdvancedCustom
- Full ITIL suite (problem, change, major incident, on-call) — custom quote.
- ITSM PrimeCustom
- Highest Assist pool and custom AI agents — custom quote.
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
PagerDuty
$315.00/mo
ServiceNow
$1,500.00/mo
+$1,185.00/mo — ServiceNow costs more
Verified monthly unit prices · Aug 18, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
Affiliate status never changes pricing outcomes.
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