BigCommerce vs Wix
Compare BigCommerce and Wix on features, pricing, and buyer fit using the same researched criteria.
BigCommerce
Open-SaaS ecommerce platform — Core $39/mo ($29 annual), Growth $105 ($79), Scale $399 ($299); GMV thresholds and open payment provider fees apply on 2026 plans.
Best for
- • Growing catalog brands comparing open-SaaS TCO to Shopify
- • Merchants needing multi-storefront or B2B on one platform
- • Teams with dev resources for API/headless experiments
Starting from $39.00/user/mo
No free plan
VS
Our verdict
No universal winner. Choose based on which criteria matter most for your team.
Choose BigCommerce if: Growing catalog brands comparing open-SaaS TCO to Shopify
Choose Wix if: SMBs that need a polished website and a store in one builder
Wix
Website-first builder with ecommerce from Core — Light $17/mo annual, Core $29 (sell online), Business $39, Business Elite $159 (annual tiles; monthly higher).
Best for
- • SMBs that need a polished website and a store in one builder
- • Service businesses adding light product sales
- • Founders prioritizing design speed over commerce OS depth
Starting from $29.00/user/mo
Free plan available
Evidence & transparency
Sources and research process behind this comparison.
Sources
4
Criteria
0
Screenshots
9
Sources consulted
| Title | Product | Type |
|---|---|---|
| BigCommerce — Official Site | BigCommerce | official-product-page |
| BigCommerce Pricing | BigCommerce | official-pricing-page |
| Wix — Official Site | Wix | official-product-page |
| Wix Pricing | Wix | official-pricing-page |
Methodology steps
- 1Collect first-party product and pricing evidence
- 2Map both products to the same category criteria
- 3Record criterion outcomes with confidence and sources
- 4Publish only when editorial gates allow indexing
Methodology version 1.0.0.
Affiliate relationships never change comparison outcomes. We evaluate both products on the same criteria and allow ties when evidence does not support a universal winner.
Read full methodology →Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.