ClickFunnels vs Adobe Marketo Engage
Compare ClickFunnels and Adobe Marketo Engage on features, pricing, and buyer fit using the same researched criteria.
ClickFunnels
Funnel and landing-page platform for creators and marketers — a primary Kartra peer for all-in-one funnel stacks.
Best for
- • Creators and info-product marketers building sales funnels
- • Teams comparing Kartra for all-in-one funnel stacks
- • Buyers whose primary job is funnel conversion pages + email
Starting from $97.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between ClickFunnels and Adobe Marketo Engage. Choose ClickFunnels when Creators and info-product marketers building sales funnels. Choose Adobe Marketo Engage when Enterprise B2B teams needing MAP-grade nurture and lead management. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
ClickFunnels is better for
- ✓ Ease of use
- ✓ Funnel conversion
- ✓ Value for money
Adobe Marketo Engage is better for
- ✓ Marketing automation
- ✓ Analytics & attribution
- ✓ Brand monitoring
- ✓ Integrations
Tie
- • Campaign content
Choose ClickFunnels if: Creators and info-product marketers building sales funnels
Choose Adobe Marketo Engage if: Enterprise B2B teams needing MAP-grade nurture and lead management
Adobe Marketo Engage
Enterprise B2B marketing automation platform (Adobe Marketo Engage) — custom quote; CRM secondary.
Best for
- • Enterprise B2B teams needing MAP-grade nurture and lead management
- • Adobe Experience Cloud / complex CRM-integrated marketing ops
- • Buyers comparing HubSpot Enterprise and Salesforce Account Engagement
No free plan
ClickFunnels vs Adobe Marketo Engage pricing
ClickFunnels researched starting price from $97/mo. Adobe Marketo Engage starting price was not verified in current research — confirm on the vendor pricing page. Affiliate economics excluded.
ClickFunnels
From $97.00/user/mo
Adobe Marketo Engage
See plans
ClickFunnels
Starting from $97.00/user/mo
Free trial available
- LaunchPopular$97.00/mo
- From $97/mo monthly ($81/mo billed annually).
- Scale$197.00/mo
- From $197/mo monthly ($164/mo billed annually).
- Optimize$297.00/mo
- From $297/mo monthly ($248/mo billed annually).
- DominateCustom
- Dominate from $5,997/yr — confirm live packaging and inclusions.
Adobe Marketo Engage
Starting price not evidenced
No free trial evidenced
- GrowthCustom
- Entry Marketo Engage edition — custom quote.
- SelectPopularCustom
- Mid Marketo Engage edition — custom quote.
- PrimeCustom
- Advanced Marketo Engage edition — custom quote.
- UltimateCustom
- Top Marketo Engage edition — custom quote.
Estimate your team cost
Monthly estimate from verified per-seat list pricing. Confirm on the vendor site before purchasing.
ClickFunnels
$1,455.00/mo
Verified monthly unit prices · Aug 17, 2026
Prices in USD
Shown per user / month from verified list pricing.
Plans can change
Confirm live vendor rates before purchasing.
Add-ons may apply
Calling, SMS, or usage fees can add cost.
Independence
Affiliate status never changes pricing outcomes.
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