Buffer Review
MARKETING & GROWTH SOFTWAREChoose Buffer when simple, affordable social scheduling with mainstream brand recognition is the primary marketing job.
Last updated 2026-08-17Independent editorial review
Starting price
$6.00/user/month
Free plan
Yes
Free trial
14 days
Best for
SMBs and creators needing simple social scheduling
SoftwareGlimpse review
6.6/10
Average
- ease of use9
- campaign content8
- marketing automation5
- funnel conversion3
- analytics attribution7
- brand monitoring5
Buffer plans & pricing
Verified 2026-08-17 from buffer.com/pricing. Free: ≤3 channels, 10 scheduled posts/channel. Essentials from $6/channel/mo (1–10 channels); Team from $12/channel/mo. Volume discounts at 11+ channels. Yearly ~20% off. Nonprofit 50% discount marketed. Confirm live calculator.
Most popular
Essentials
$6.00
per month
- Everything in Free, plus:
- Small teams starting with core workflows
Estimate team cost
Rough monthly and annual cost for Buffer based on list pricing. Confirm rates on the vendor site before buying.
- Monthly
- $0.00
- Annual
- $0.00
Buffer pricing compared
| Metric | Buffer | SocialBee | Brand24 | Kartra | Freshmarketer |
|---|---|---|---|---|---|
| Starting price | $6.00/user/month | $29.00/user/month | $199.00/user/month | $59.00/user/month | $15.00/user/month |
| Free plan | Yes | No | No | No | Yes |
| Free trial | Yes | Yes | Yes | Yes | Yes |