VTEX vs Wix
Compare VTEX and Wix on features, pricing, and buyer fit using the same researched criteria.

VTEX
Best for
- • Mid-market and enterprise brands needing hosted commerce beyond SMB tiles
- • Teams evaluating marketplace-style channel programmes
- • Buyers comparing BigCommerce / Shopify Plus / SFCC peers
No free plan
VS
Our verdict
No universal winner. Choose based on which criteria matter most for your team.
Choose VTEX if: Mid-market and enterprise brands needing hosted commerce beyond SMB tiles
Choose Wix if: SMBs that need a polished website and a store in one builder

Wix
Website-first builder with ecommerce from Core — Light $17/mo annual, Core $29 (sell online), Business $39, Business Elite $159 (annual tiles; monthly higher).
Best for
- • SMBs that need a polished website and a store in one builder
- • Service businesses adding light product sales
- • Founders prioritizing design speed over commerce OS depth
Starting from $29.00/user/mo
Free plan available
Screenshots
Verified product UI captures from research — never stock imagery.
VTEX
Wix
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