Shopify vs WooCommerce
Compare Shopify and WooCommerce on features, pricing, and buyer fit using the same researched criteria.
Shopify
Hosted SaaS ecommerce platform with themes, checkout, channels, and POS — Basic from $39/mo ($29 annual), Grow $105 ($79 annual), Advanced $399 ($299 annual), Plus from $2,300/mo.
Best for
- • Merchants wanting a hosted store without managing infrastructure
- • Brands scaling across online + retail channels
- • Teams that value app ecosystem over building custom stacks
Starting from $39.00/user/mo
No free plan
VS
Our verdict
There is no universal winner between Shopify and WooCommerce. Choose Shopify when Merchants wanting a hosted store without managing infrastructure. Choose WooCommerce when WordPress-native brands and content-heavy stores. Criterion scores come from approved SoftwareGlimpse editorial assessments and first-party research — not hands-on lab testing.
Choose Shopify if: Merchants wanting a hosted store without managing infrastructure
Choose WooCommerce if: WordPress-native brands and content-heavy stores
WooCommerce
Open-source WordPress commerce plugin — free core; paid extensions, hosting, and WooPayments processing are separate TCO lines.
Best for
- • WordPress-native brands and content-heavy stores
- • Developers/agencies building custom commerce stacks
- • Merchants optimizing for control over convenience
Starting from $0.00/user/mo
Free plan available
Evidence & transparency
Sources and research process behind this comparison.
Sources
4
Criteria
0
Screenshots
10
Sources consulted
| Title | Product | Type |
|---|---|---|
| Shopify — Official Site | Shopify | official-product-page |
| Shopify Pricing | Shopify | official-pricing-page |
| WooCommerce — Official Site | WooCommerce | official-product-page |
| WooCommerce Pricing | WooCommerce | official-pricing-page |
Methodology steps
- 1Collect first-party product and pricing evidence
- 2Map both products to the same category criteria
- 3Record criterion outcomes with confidence and sources
- 4Publish only when editorial gates allow indexing
Methodology version 1.0.0.
Affiliate relationships never change comparison outcomes. We evaluate both products on the same criteria and allow ties when evidence does not support a universal winner.
Read full methodology →Some visit links may be affiliate links — we may earn a commission at no extra cost to you. Comparison outcomes are never based on commission.