Shopify vs Square Online
Compare Shopify and Square Online on features, pricing, and buyer fit using the same researched criteria.
Shopify
Hosted SaaS ecommerce platform with themes, checkout, channels, and POS — Basic from $39/mo ($29 annual), Grow $105 ($79 annual), Advanced $399 ($299 annual), Plus from $2,300/mo.
Best for
- • Merchants wanting a hosted store without managing infrastructure
- • Brands scaling across online + retail channels
- • Teams that value app ecosystem over building custom stacks
Starting from $39.00/user/mo
No free plan
VS
Our verdict
No universal winner. Choose based on which criteria matter most for your team.
Choose Shopify if: Merchants wanting a hosted store without managing infrastructure
Choose Square Online if: Brick-and-click retailers already on Square POS
Square Online
Square ecosystem online store — Free $0/mo (higher online processing), Plus $49/location, Premium $149/location; 30-day trials on paid tiers.
Best for
- • Brick-and-click retailers already on Square POS
- • Local businesses adding a simple online catalog
- • Merchants prioritizing in-person + online unity over app marketplace breadth
Starting from $0.00/user/mo
Free plan available
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