<\/p>\n
\u76ee\u5f55<\/p>\n\u5207\u6362<\/span><\/path><\/svg><\/svg><\/span><\/span><\/label><\/a><\/span><\/div>\n\u8981\u70b9\uff1a<\/a><\/li>\u4ecb\u7ecd<\/a>Mailchimp CRM \u8f6f\u4ef6\u6982\u8ff0<\/a><\/li>\u4f7f\u7528 Mailchimp CRM \u4e3a\u5c0f\u578b\u4f01\u4e1a\u5e26\u6765\u7684\u597d\u5904<\/a><\/li>\u6709\u6548\u7684\u53d7\u4f17\u7ba1\u7406\u5bf9\u4f01\u4e1a\u7684\u91cd\u8981\u6027<\/a><\/li><\/ul><\/li>\u4e86\u89e3 CRM \u8f6f\u4ef6\u7684\u4f5c\u7528<\/a>CRM\u8f6f\u4ef6\u7684\u5b9a\u4e49\u548c\u76ee\u7684<\/a><\/li>CRM\u8f6f\u4ef6\u7684\u4e3b\u8981\u7279\u70b9\u548c\u529f\u80fd<\/a><\/li>CRM\u8f6f\u4ef6\u5bf9\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u7684\u5f71\u54cd<\/a><\/li><\/ul><\/li>\u514d\u8d39 CRM \u8f6f\u4ef6\u9009\u9879\u6bd4\u8f83<\/a>Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<\/a>\u89c2\u4f17\u7684\u6574\u4f53\u89c6\u89d2<\/a><\/li>\u4e0e\u559c\u7231\u7684\u5de5\u5177\u96c6\u6210<\/a><\/li>\u8054\u7cfb\u7ec4\u7ec7\u548c\u7ec6\u5206<\/a><\/li>\u5173\u4e8e\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u89c1\u89e3<\/a><\/li><\/ul><\/li>HubSpot \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<\/a>\u62a5\u544a\u4eea\u8868\u677f<\/a><\/li>\u7528\u4e8e\u8054\u7cfb\u4eba\u7ba1\u7406\u7684 CRM \u5de5\u5177<\/a><\/li>\u7528\u4e8e\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7684\u8425\u9500\u5de5\u5177<\/a><\/li><\/ul><\/li>Freshsales \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<\/a>\u4efb\u52a1\u7ba1\u7406\u548c\u9884\u7ea6\u5b89\u6392<\/a><\/li>CRM \u91cd\u547d\u540d\u529f\u80fd<\/a><\/li>\u4ea4\u6613\u7ba1\u7406\u548c\u7535\u8bdd\u62e8\u53f7\u5668\u529f\u80fd<\/a><\/li><\/ul><\/li>Zoho \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<\/a>\u89c6\u56fe\u3001\u4efb\u52a1\u548c\u4e8b\u4ef6\u7ba1\u7406<\/a><\/li>\u6f5c\u5728\u5ba2\u6237\u3001\u8054\u7cfb\u4eba\u3001\u5ba2\u6237\u548c\u4ea4\u6613\u7ba1\u7406<\/a><\/li>\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316\u548c\u8425\u9500\u81ea\u52a8\u5316<\/a><\/li><\/ul><\/li><\/ul><\/li>\u4e86\u89e3 Mailchimp \u7684 CRM \u8f6f\u4ef6<\/a>Mailchimp \u8425\u9500 CRM \u5e73\u53f0\u6982\u8ff0<\/a><\/li>\u8054\u7cfb\u4eba\u7ba1\u7406\u548c\u81ea\u5b9a\u4e49\u7ec6\u5206<\/a><\/li>\u53d7\u4f17\u6d1e\u5bdf\u548c\u5206\u6790<\/a><\/li>\u4e2a\u6027\u5316\u548c\u884c\u4e3a\u5b9a\u4f4d<\/a><\/li>\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u96c6\u6210<\/a><\/li><\/ul><\/li>\u7ed3\u8bba<\/a>\u4f7f\u7528 CRM \u8f6f\u4ef6\u5bf9\u5c0f\u578b\u4f01\u4e1a\u7684\u91cd\u8981\u6027<\/a><\/li>\u9009\u62e9 Mailchimp CRM \u8fdb\u884c\u53d7\u4f17\u7ba1\u7406\u7684\u597d\u5904<\/a><\/li>\u9488\u5bf9\u5c0f\u578b\u4f01\u4e1a\u7684\u6700\u7ec8\u60f3\u6cd5\u548c\u5efa\u8bae\u3002<\/a><\/li><\/ul><\/li>\u6709\u5173 Mailchimp CRM \u5e38\u89c1\u95ee\u9898\u89e3\u7b54\u7684\u4e00\u4e9b\u4e8b\u5b9e\uff1a<\/a><\/li>Mailchimp Crm \u5e38\u89c1\u95ee\u9898\u89e3\u7b54\u5e38\u89c1\u95ee\u9898\u53ca\u89e3\u7b54<\/a>Mailchimp CRM \u5e38\u89c1\u95ee\u9898\u89e3\u7b54<\/a><\/li>Q1\uff1aMailchimp CRM \u5982\u4f55\u5e2e\u52a9\u4f01\u4e1a\u4e0e\u5ba2\u6237\u5efa\u7acb\u66f4\u597d\u7684\u5173\u7cfb\uff1f<\/a><\/li>\u95ee\u9898 2\uff1a\u6211\u53ef\u4ee5\u5728\u79fb\u52a8\u8bbe\u5907\u4e0a\u8bbf\u95ee Mailchimp CRM \u5417\uff1f<\/a><\/li>Q3\uff1aMailchimp CRM \u5982\u4f55\u8ba9\u4f01\u4e1a\u4e0e\u5ba2\u6237\u8fdb\u884c\u76f8\u5173\u5bf9\u8bdd\uff1f<\/a><\/li>Q4\uff1aMailchimp CRM \u63d0\u4f9b\u514d\u8d39\u8bd5\u7528\u5417\uff1f<\/a><\/li>\u95ee\u9898 5\uff1aMailchimp CRM \u5982\u4f55\u4f7f\u670d\u52a1\u56e2\u961f\u53d7\u76ca\uff1f<\/a><\/li>\u95ee\u9898 6\uff1aMailchimp \u4e00\u4f53\u5316\u8425\u9500\u5e73\u53f0\u7684\u4e3b\u8981\u529f\u80fd\u662f\u4ec0\u4e48\uff0c\u4f7f\u6709\u6548\u7684\u8425\u9500\u6d3b\u52a8\u6210\u4e3a\u53ef\u80fd\uff1f<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<\/span>\u8981\u70b9\uff1a<\/span><\/h2>\n\n\nMailchimp CRM \u8f6f\u4ef6\u63d0\u4f9b\u4e86\u53d7\u4f17\u7684\u6574\u4f53\u89c6\u56fe\uff0c\u4f7f\u4f01\u4e1a\u80fd\u591f\u66f4\u597d\u5730\u4e86\u89e3\u5ba2\u6237\u5e76\u76f8\u5e94\u5730\u8c03\u6574\u8425\u9500\u5de5\u4f5c\u3002<\/li>\n\u4e0e\u559c\u7231\u7684\u5de5\u5177\u96c6\u6210\u4f7f\u4f01\u4e1a\u53ef\u4ee5\u8f7b\u677e\u5730\u5c06 Mailchimp CRM \u4e0e\u5176\u73b0\u6709\u7684\u8425\u9500\u548c\u6c9f\u901a\u5e73\u53f0\u8fde\u63a5\u8d77\u6765\uff0c\u4ece\u800c\u7b80\u5316\u5de5\u4f5c\u6d41\u7a0b\u5e76\u63d0\u9ad8\u6548\u7387\u3002<\/li>\nMailchimp CRM \u4e2d\u7684\u8054\u7cfb\u4eba\u7ec4\u7ec7\u548c\u7ec6\u5206\u529f\u80fd\u53ef\u5e2e\u52a9\u4f01\u4e1a\u6709\u6548\u7ba1\u7406\u53d7\u4f17\uff0c\u786e\u4fdd\u6709\u9488\u5bf9\u6027\u7684\u4e2a\u6027\u5316\u6c9f\u901a\uff0c\u4ece\u800c\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u8f6c\u5316\u7387\u3002<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/iframe><\/center><\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Introduction\"><\/span>\u4ecb\u7ecd<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Mailchimp CRM \u662f\u4e00\u4e2a\u5f3a\u5927\u7684\u5de5\u5177\uff0c\u4f01\u4e1a\u53ef\u4ee5\u5229\u7528\u5b83\u6765\u7b80\u5316\u53d7\u4f17\u7ba1\u7406\u548c\u8425\u9500\u5de5\u4f5c\u3002\u5728\u672c\u8282\u4e2d\uff0c\u6211\u4eec\u5c06\u4ecb\u7ecd Mailchimp CRM\uff0c\u91cd\u70b9\u4ecb\u7ecd\u5176\u529f\u80fd\u5e76\u89e3\u91ca\u5b83\u5982\u4f55\u4f7f\u5c0f\u578b\u4f01\u4e1a\u53d7\u76ca\u3002\u6211\u4eec\u8fd8\u5c06\u5f3a\u8c03\u6709\u6548\u7684\u53d7\u4f17\u7ba1\u7406\u5bf9\u4e8e\u5b9e\u73b0\u4e1a\u52a1\u6210\u529f\u7684\u91cd\u8981\u6027\u3002\u56e0\u6b64\uff0c\u8ba9\u6211\u4eec\u6df1\u5165\u4e86\u89e3 Mailchimp CRM \u5982\u4f55\u5f7b\u5e95\u6539\u53d8\u60a8\u7684\u8425\u9500\u7b56\u7565\u5e76\u5e2e\u52a9\u60a8\u66f4\u6709\u6548\u5730\u4e0e\u76ee\u6807\u53d7\u4f17\u5efa\u7acb\u8054\u7cfb\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Overview_of_Mailchimp_CRM_software\"><\/span>Mailchimp CRM \u8f6f\u4ef6\u6982\u8ff0<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Mailchimp CRM \u8f6f\u4ef6\u662f\u60f3\u8981\u7ba1\u7406\u53d7\u4f17\u548c\u5ba2\u6237\u5173\u7cfb\u7684\u5c0f\u578b\u4f01\u4e1a\u7684\u9996\u9009\u3002\u5b83\u5177\u6709\u5f3a\u5927\u7684\u7279\u6027\u548c\u529f\u80fd\uff0c\u53ef\u4ee5\u4e3a\u89c2\u4f17\u63d0\u4f9b\u5b8c\u6574\u7684\u89c6\u56fe\u3002\u6b64\u5916\uff0c\u5b83\u53ef\u4ee5\u8f7b\u677e\u5730\u4e0e\u5176\u4ed6\u5de5\u5177\u96c6\u6210\uff0c\u4f7f\u5de5\u4f5c\u6d41\u7a0b\u66f4\u7b80\u5355\u3001\u66f4\u9ad8\u6548\u3002<\/p>\n<p>\u8be5\u8f6f\u4ef6\u6709\u52a9\u4e8e\u7ec4\u7ec7\u8054\u7cfb\u4eba\u548c\u76ee\u6807\u7fa4\u4f53\u3002\u5b83\u8fd8\u4e3a\u4f18\u5316\u8425\u9500\u7b56\u7565\u63d0\u4f9b\u4e86\u91cd\u8981\u7684\u89c1\u89e3\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u901a\u8fc7\u81ea\u52a8\u5316\u548c\u884c\u4e3a\u5b9a\u4f4d\u63d0\u4f9b\u4e2a\u6027\u5316\u4f53\u9a8c\u3002\u5b83\u8fd8\u5305\u62ec\u7528\u4e8e\u8ddf\u8e2a\u7ee9\u6548\u5e76\u505a\u51fa\u660e\u667a\u51b3\u7b56\u7684\u5206\u6790\u548c\u62a5\u544a\u5de5\u5177\u3002<\/p>\n<p>\u5c3d\u7ba1\u8fd8\u6709\u5176\u4ed6\u514d\u8d39 CRM \u8f6f\u4ef6\u9009\u9879\uff0c\u4f46 Mailchimp CRM \u56e0\u5176\u7528\u6237\u53cb\u597d\u7684\u754c\u9762\u3001\u6613\u7528\u6027\u4ee5\u53ca\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u7684\u96c6\u6210\u800c\u8131\u9896\u800c\u51fa\u3002<\/p>\n<p>Mailchimp CRM \u5e2e\u52a9\u5c0f\u578b\u4f01\u4e1a\u638c\u63a7\u6570\u636e\u5e76\u53d6\u5f97\u6210\u529f\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Benefits_of_using_Mailchimp_CRM_for_small_businesses\"><\/span>\u4f7f\u7528 Mailchimp CRM \u4e3a\u5c0f\u578b\u4f01\u4e1a\u5e26\u6765\u7684\u597d\u5904<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Mailchimp \u5ba2\u6237\u5173\u7cfb\u7ba1\u7406<\/b> \u6709\u5f88\u591a\u4f18\u52bf <b>\u5c0f\u4f01\u4e1a<\/b>\u3002\u4e00\u4e2a\u5173\u952e\u662f\u5b83\u63d0\u4f9b\u4e86 <em>\u89c2\u4f17\u7684\u6574\u4f53\u770b\u6cd5<\/em>\uff0c\u8ba9\u4f01\u4e1a\u66f4\u597d\u5730\u4e86\u89e3\u5ba2\u6237\u3002\u8fd9\u4f7f\u4ed6\u4eec\u80fd\u591f\u4f7f\u7528\u66f4\u6709\u9488\u5bf9\u6027\u548c\u4e2a\u6027\u5316\u7684\u8425\u9500\u7b56\u7565\uff0c\u4ece\u800c\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u8f6c\u5316\u7387\u3002<\/p>\n<p>\u53e6\u5916\uff0c\u5b83 <b>\u4e0e\u793e\u4ea4\u5a92\u4f53\u548c\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u65e0\u7f1d\u96c6\u6210<\/b>\u3002\u8fd9\u4f7f\u5f97\u8425\u9500\u6d41\u7a0b\u66f4\u52a0\u7cbe\u7b80\u548c\u9ad8\u6548\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u5b83\u8fd8\u63d0\u4f9b <b>\u8054\u7cfb\u4eba\u7ec4\u7ec7\u548c\u7ec6\u5206\u80fd\u529b<\/b>\u3002\u8fd9\u6709\u52a9\u4e8e\u4f01\u4e1a\u7ba1\u7406\u548c\u5206\u7c7b\u5176\u8054\u7cfb\u4eba\uff0c\u4ee5\u8fdb\u884c\u66f4\u5177\u4f53\u7684\u63a8\u5e7f\u3002\u901a\u8fc7\u8fd9\u79cd\u65b9\u5f0f\uff0c\u4ed6\u4eec\u53ef\u4ee5\u81ea\u5b9a\u4e49\u6d88\u606f\u5e76\u5728\u6b63\u786e\u7684\u65f6\u95f4\u5230\u8fbe\u6b63\u786e\u7684\u53d7\u4f17\u3002<\/p>\n<p>\u800c\u4e14\uff0c <b>Mailchimp CRM \u63d0\u4f9b\u6709\u5173\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u89c1\u89e3<\/b>\u3002\u8fd9\u4e9b\u5e2e\u52a9\u4f01\u4e1a\u6839\u636e\u5ba2\u6237\u504f\u597d\u8c03\u6574\u8425\u9500\u7b56\u7565\uff0c\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u548c\u5fe0\u8bda\u5ea6\u3002<\/p>\n<p>\u5b83\u8fd8\u5305\u62ec\u4ee5\u4e0b\u529f\u80fd <b>\u4e2a\u6027\u5316\u548c\u884c\u4e3a\u5b9a\u4f4d<\/b>\u3002\u4f01\u4e1a\u53ef\u4ee5\u6839\u636e\u5ba2\u6237\u7684\u884c\u4e3a\u548c\u504f\u597d\u5b9a\u5236\u5176\u6d88\u606f\u3002\u901a\u8fc7\u53d1\u9001\u4e2a\u6027\u5316\u5185\u5bb9\uff0c\u4ed6\u4eec\u53ef\u4ee5\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u8f6c\u5316\u7387\u3002<\/p>\n<p>\u6700\u540e\uff0c\u5b83\u4e0e\u5176\u4ed6 <b>CRM\u8425\u9500\u5de5\u5177<\/b>\uff0c\u589e\u5f3a\u5176\u9488\u5bf9\u5c0f\u578b\u4f01\u4e1a\u7684\u529f\u80fd\u3002\u901a\u8fc7\u5229\u7528\u5176\u4ed6\u5de5\u5177\uff0c\u4f01\u4e1a\u53ef\u4ee5\u5145\u5206\u5229\u7528 Mailchimp CRM \u5e76\u4f18\u5316\u5176\u8425\u9500\u7b56\u7565\u3002<\/p>\n<p>\u603b\u800c\u8a00\u4e4b\uff0c <b>Mailchimp \u7684 CRM \u8f6f\u4ef6\u975e\u5e38\u9002\u5408\u5c0f\u578b\u4f01\u4e1a<\/b>\u3002\u5b83\u63d0\u4f9b\u4e86\u53d7\u4f17\u7684\u6574\u4f53\u89c6\u56fe\uff0c\u4e0e\u559c\u7231\u7684\u5de5\u5177\u96c6\u6210\uff0c\u63d0\u4f9b\u8054\u7cfb\u4eba\u7ec4\u7ec7\u548c\u7ec6\u5206\u529f\u80fd\uff0c\u63d0\u4f9b\u6709\u5173\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u89c1\u89e3\uff0c\u5e76\u5177\u6709\u4e2a\u6027\u5316\u548c\u884c\u4e3a\u5b9a\u4f4d\u529f\u80fd\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u96c6\u6210\u3002\u51ed\u501f\u8fd9\u4e9b\u4f18\u52bf\uff0c\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u4f7f\u7528 Mailchimp \u7684 CRM \u8f6f\u4ef6\u6709\u6548\u5730\u5904\u7406\u53d7\u4f17\u5e76\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u8425\u9500\u529b\u5ea6\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Importance_of_effective_audience_management_for_businesses\"><\/span>\u6709\u6548\u7684\u53d7\u4f17\u7ba1\u7406\u5bf9\u4f01\u4e1a\u7684\u91cd\u8981\u6027<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5728\u5f53\u4eca\u7ade\u4e89\u6fc0\u70c8\u7684\u5e02\u573a\u4e2d\uff0c\u4f01\u4e1a\u5fc5\u987b\u6709\u6548\u5730\u7ba1\u7406\u53d7\u4f17\u3002\u4eba\u4eec\u8d8a\u6765\u8d8a\u4f9d\u8d56\u6570\u5b57\u5e73\u53f0\u548c\u8425\u9500\u7b56\u7565\uff0c\u56e0\u6b64\u4f01\u4e1a\u5fc5\u987b\u4e86\u89e3\u76ee\u6807\u53d7\u4f17\u5e76\u4eb2\u81ea\u4e0e\u4ed6\u4eec\u4e92\u52a8\u3002\u53d7\u4f17\u7ba1\u7406\u53ef\u4ee5\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u3001\u54c1\u724c\u5fe0\u8bda\u5ea6\u5e76\u63a8\u52a8\u9500\u552e\u589e\u957f\u3002<\/p>\n<p>CRM \u8f6f\u4ef6\u5bf9\u4e8e\u6709\u6548\u7684\u53d7\u4f17\u7ba1\u7406\u81f3\u5173\u91cd\u8981\u3002\u5b83\u6536\u96c6\u548c\u7ec4\u7ec7\u5ba2\u6237\u6570\u636e\u3001\u8ddf\u8e2a\u4ea4\u4e92\u5e76\u5206\u6790\u884c\u4e3a\u3002\u4f01\u4e1a\u53ef\u4ee5\u5229\u7528\u5b83\u6839\u636e\u4eba\u53e3\u7edf\u8ba1\u3001\u5174\u8da3\u3001\u884c\u4e3a\u548c\u504f\u597d\u6765\u7ec6\u5206\u53d7\u4f17\u3002\u5bf9\u53d7\u4f17\u8fdb\u884c\u7ec6\u5206\u53ef\u4ee5\u8ba9\u4f01\u4e1a\u9488\u5bf9\u4e0d\u540c\u7684\u5ba2\u6237\u7fa4\u4f53\u5236\u5b9a\u6709\u9488\u5bf9\u6027\u7684\u8425\u9500\u6d3b\u52a8\u3002<\/p>\n<p>CRM \u8f6f\u4ef6\u8fd8\u53ef\u4ee5\u63ed\u793a\u5ba2\u6237\u7684\u884c\u4e3a\u548c\u504f\u597d\u3002\u4f01\u4e1a\u53ef\u4ee5\u4f7f\u7528\u6b64\u4fe1\u606f\u6765\u4e2a\u6027\u5316\u8425\u9500\u4fe1\u606f\u3001\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u5e76\u589e\u5f3a\u5ba2\u6237\u4f53\u9a8c\u3002\u4e3a\u4e86\u6210\u529f\u7ba1\u7406\u5ba2\u6237\uff0c\u4f01\u4e1a\u5fc5\u987b\u4e86\u89e3 CRM \u8f6f\u4ef6\u7684\u4f5c\u7528\u2014\u2014\u65e0\u9700\u8d85\u7ea7\u82f1\u96c4\u6597\u7bf7\uff01<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Understanding_the_role_of_CRM_software\"><\/span>\u4e86\u89e3 CRM \u8f6f\u4ef6\u7684\u4f5c\u7528<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>CRM\u8f6f\u4ef6\u5728\u73b0\u4ee3\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u4e2d\u53d1\u6325\u7740\u81f3\u5173\u91cd\u8981\u7684\u4f5c\u7528\u3002\u5728\u672c\u8282\u4e2d\uff0c\u6211\u4eec\u5c06\u6df1\u5165\u63a2\u8ba8 CRM \u8f6f\u4ef6\u7684\u5b9a\u4e49\u548c\u7528\u9014\uff0c\u63a2\u8ba8\u5176\u4e3b\u8981\u7279\u6027\u548c\u529f\u80fd\uff0c\u5e76\u4e86\u89e3\u5b83\u5bf9\u589e\u5f3a\u548c\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb\u7684\u91cd\u5927\u5f71\u54cd\u3002\u51c6\u5907\u597d\u4e86\u89e3 CRM \u8f6f\u4ef6\u5982\u4f55\u5f7b\u5e95\u6539\u53d8\u60a8\u7684\u5ba2\u6237\u53c2\u4e0e\u65b9\u5f0f\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Definition_and_purpose_of_CRM_software\"><\/span>CRM\u8f6f\u4ef6\u7684\u5b9a\u4e49\u548c\u76ee\u7684<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>CRM \u8f6f\u4ef6\uff0c\u4f8b\u5982 <b>\u90ae\u4ef6\u9ed1\u7329\u7329<\/b>\uff0c\u662f\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb\u7684\u7efc\u5408\u5de5\u5177\u3002\u5b83\u7ec4\u7ec7\u5ba2\u6237\u6570\u636e\uff0c\u4e3a\u516c\u53f8\u63d0\u4f9b\u4e00\u4e2a\u96c6\u4e2d\u5e73\u53f0\u6765\u5b58\u50a8\u4fe1\u606f\u3001\u8ddf\u8e2a\u4ea4\u4e92\u548c\u5206\u6790\u6570\u636e\u3002<\/p>\n<p>\u76ee\u6807\u662f\u7b80\u5316\u9500\u552e\u6d41\u7a0b\u3001\u6539\u5584\u5ba2\u6237\u670d\u52a1\u5e76\u4e0e\u5ba2\u6237\u5efa\u7acb\u66f4\u597d\u7684\u8054\u7cfb\u3002<\/p>\n<p>\u8054\u7cfb\u4eba\u7ba1\u7406\u662f\u5173\u952e\u3002\u516c\u53f8\u53ef\u4ee5\u6839\u636e\u4f4d\u7f6e\u6216\u8d2d\u4e70\u5386\u53f2\u8bb0\u5f55\u7b49\u6807\u51c6\u5bf9\u53d7\u4f17\u8fdb\u884c\u5206\u7c7b\u3002\u8fd9\u4f7f\u4ed6\u4eec\u80fd\u591f\u4e2a\u6027\u5316\u6c9f\u901a\u5e76\u5f00\u5c55\u6709\u9488\u5bf9\u6027\u7684\u8425\u9500\u6d3b\u52a8\u3002<\/p>\n<p>\u6b64\u5916\uff0cMailchimp \u7684 CRM \u8f6f\u4ef6\u8fd8\u63d0\u4f9b\u4e0e\u5176\u4ed6\u5e38\u7528\u5de5\u5177\u7684\u96c6\u6210\uff0c\u4ece\u800c\u63d0\u9ad8\u6548\u7387\u5e76\u7b80\u5316\u8054\u7cfb\u4eba\u7ba1\u7406\u3002\u5b83\u8fd8\u63d0\u4f9b\u4e86\u6709\u5173\u6c9f\u901a\u6709\u6548\u6027\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u89c1\u89e3\u3002\u5b83\u8ddf\u8e2a\u7535\u5b50\u90ae\u4ef6\u6253\u5f00\u7387\u3001\u70b9\u51fb\u7387\u548c\u53c2\u4e0e\u5ea6\u7b49\u6307\u6807\uff0c\u4ee5\u8bc4\u4f30\u8425\u9500\u5de5\u4f5c\u7684\u6210\u529f\u4e0e\u5426\u3002\u8fd9\u4e9b\u6570\u636e\u53ef\u5e2e\u52a9\u4f01\u4e1a\u5b8c\u5584\u5176\u6d88\u606f\u4f20\u9012\u5e76\u9488\u5bf9\u7279\u5b9a\u53d7\u4f17\u7fa4\u4f53\u8fdb\u884c\u5b9a\u5236\u3002<\/p>\n<p>\u7b80\u800c\u8a00\u4e4b\uff0cCRM \u8f6f\u4ef6\u4e0e Mailchimp \u7684\u5e73\u53f0\u4e00\u6837\uff0c\u5bf9\u4e8e\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb\u81f3\u5173\u91cd\u8981\u3002\u5b83\u5e2e\u52a9\u516c\u53f8\u4f18\u5316\u53d7\u4f17\u7ba1\u7406\u7b56\u7565\u3001\u63a8\u52a8\u589e\u957f\u5e76\u57f9\u517b\u66f4\u7262\u56fa\u7684\u5ba2\u6237\u8054\u7cfb\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Key_features_and_functionalities_of_CRM_software\"><\/span>CRM\u8f6f\u4ef6\u7684\u4e3b\u8981\u7279\u70b9\u548c\u529f\u80fd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5982\u4eca\u7684 CRM \u8f6f\u4ef6\u63d0\u4f9b\u4e86\u5e7f\u6cdb\u7684 <b>\u7279\u5f81<\/b> \u548c <b>\u529f\u80fd<\/b>\u3002\u8fd9\u4e9b\u5bf9\u4e8e\u6210\u529f\u7684\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u662f\u4e0d\u53ef\u6216\u7f3a\u7684\u3002<\/p>\n<p>\u8fd9\u6837\u7684 <b>\u5de5\u5177<\/b> \u662f\u516c\u53f8\u4f7f\u8fd0\u8425\u66f4\u52a0\u987a\u7545\u548c\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u7684\u6218\u7565\u7684\u57fa\u7840\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_impact_of_CRM_software_on_customer_relationship_management\"><\/span>CRM\u8f6f\u4ef6\u5bf9\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u7684\u5f71\u54cd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u8f6f\u4ef6<\/b> \u5f7b\u5e95\u6539\u53d8\u4e86\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u3002\u5b83\u4e3a\u4f01\u4e1a\u63d0\u4f9b\u4e86\u6709\u6548\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb\u5e76\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u7684\u529f\u80fd\u3002\u96c6\u4e2d\u5ba2\u6237\u6570\u636e\u3001\u8ddf\u8e2a\u5ba2\u6237\u4e92\u52a8\u4ee5\u53ca\u5206\u6790\u5ba2\u6237\u9700\u6c42\u90fd\u53ef\u4ee5\u5728 CRM \u8f6f\u4ef6\u4e2d\u5b9e\u73b0\u3002\u8fd9\u4f1a\u5e26\u6765\u4e2a\u6027\u5316\u7684\u4e92\u52a8\u5e76\u63d0\u4f9b\u91cf\u8eab\u5b9a\u5236\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u3002<\/p>\n<p>CRM\u8f6f\u4ef6\u5177\u6709\u4ee5\u4e0b\u529f\u80fd <b>\u8054\u7cfb\u7ec4\u7ec7\u548c\u7ec6\u5206<\/b>\u3002\u8fd9\u6709\u52a9\u4e8e\u4f01\u4e1a\u5bf9\u5ba2\u6237\u8fdb\u884c\u5206\u7c7b\u3002\u73b0\u5728\u53ef\u4ee5\u9488\u5bf9\u7279\u5b9a\u7684\u5ba2\u6237\u7fa4\u4f53\u91cf\u8eab\u5b9a\u5236\u6709\u9488\u5bf9\u6027\u7684\u8425\u9500\u6d3b\u52a8\u548c\u4e2a\u6027\u5316\u6c9f\u901a\u3002\u6b64\u5916\uff0cCRM \u8f6f\u4ef6\u8fd8\u63d0\u4f9b\u6709\u5173\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u89c1\u89e3\u3002\u8fd9\u6709\u52a9\u4e8e\u4f01\u4e1a\u8bc6\u522b\u5ba2\u6237\u884c\u4e3a\u8d8b\u52bf\u5e76\u5b8c\u5584\u5176\u7b56\u7565\u3002<\/p>\n<p>CRM \u8f6f\u4ef6\u7684\u5f71\u54cd\u8d85\u51fa\u4e86\u5185\u90e8\u6d41\u7a0b\u3002\u5b83\u6709\u52a9\u4e8e\u4e0e\u7ec4\u7ec7\u6700\u559c\u6b22\u7684\u5de5\u5177\u96c6\u6210\u3002\u4f01\u4e1a\u4f7f\u7528\u7684\u5e94\u7528\u7a0b\u5e8f\u4e4b\u95f4\u7684\u6570\u636e\u4f20\u8f93\u73b0\u5728\u662f\u65e0\u7f1d\u7684\u3002\u8fd9\u589e\u5f3a\u4e86\u534f\u4f5c\u548c\u5de5\u4f5c\u6d41\u7a0b\u7ba1\u7406\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u6539\u5584\u4e86\u6574\u4f53\u4e1a\u52a1\u5173\u7cfb\u3002<\/p>\n<p>CRM \u8f6f\u4ef6\u5f71\u54cd\u7684\u4e00\u4e2a\u4f8b\u5b50\u662f\u5c0f\u578b\u7535\u5b50\u5546\u52a1\u4f01\u4e1a\u3002\u5728\u8f6f\u4ef6\u51fa\u73b0\u4e4b\u524d\uff0c\u5f88\u96be\u7ef4\u62a4\u53d7\u4f17\u7684\u6574\u4f53\u89c6\u56fe\u3002\u4f46\u5728\u5b9e\u65bd CRM \u8f6f\u4ef6\u540e\uff0c\u8be5\u4f01\u4e1a\u80fd\u591f\u96c6\u4e2d\u5ba2\u6237\u4fe1\u606f\u3002\u7136\u540e\uff0c\u4ed6\u4eec\u53d1\u9001\u4e2a\u6027\u5316\u901a\u4fe1\uff0c\u4ece\u800c\u63d0\u9ad8\u5ba2\u6237\u53c2\u4e0e\u5ea6\u548c\u9500\u552e\u8f6c\u5316\u7387\u3002 CRM \u8f6f\u4ef6\u4e0e\u5176\u4ed6\u8425\u9500\u5de5\u5177\u7684\u96c6\u6210\u63d0\u9ad8\u4e86\u5de5\u4f5c\u6d41\u7a0b\u6548\u7387\u548c\u56e2\u961f\u4e4b\u95f4\u7684\u534f\u8c03\u6027\u3002\u8fd9\u63d0\u9ad8\u4e86\u5ba2\u6237\u6ee1\u610f\u5ea6\u548c\u5fe0\u8bda\u5ea6\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Comparison_of_free_CRM_software_options\"><\/span>\u514d\u8d39 CRM \u8f6f\u4ef6\u9009\u9879\u6bd4\u8f83<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5f53\u8c08\u5230\u514d\u8d39 CRM \u8f6f\u4ef6\u9009\u9879\u65f6\uff0c\u5e02\u573a\u4e0a\u6709\u51e0\u4e2a\u4e3b\u8981\u53c2\u4e0e\u8005\u503c\u5f97\u63a2\u7d22\u3002\u5728\u672c\u8282\u4e2d\uff0c\u6211\u4eec\u5c06\u6df1\u5165\u7814\u7a76\u5404\u79cd\u4ea7\u54c1\u7684\u6bd4\u8f83\uff0c\u4f8b\u5982 Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u3001HubSpot \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u3001Freshsales \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u548c Zoho \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u3002\u901a\u8fc7\u68c0\u67e5\u6bcf\u4e2a\u9009\u9879\u7684\u7279\u6027\u3001\u529f\u80fd\u548c\u7528\u6237\u4f53\u9a8c\uff0c\u6211\u4eec\u65e8\u5728\u63d0\u4f9b\u89c1\u89e3\uff0c\u5e2e\u52a9\u60a8\u4e3a\u60a8\u7684\u4e1a\u52a1\u505a\u51fa\u660e\u667a\u7684\u51b3\u7b56\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Mailchimp%E2%80%99s_free_CRM_software\"><\/span>Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u662f\u5e0c\u671b\u66f4\u597d\u5730\u7ba1\u7406\u53d7\u4f17\u7684\u5c0f\u578b\u4f01\u4e1a\u7684\u9996\u9009\u3002\u5b83\u662f <b>\u7528\u6237\u53cb\u597d\u7684\u754c\u9762\uff0c\u6709\u7528\u7684\u529f\u80fd<\/b> \u548c\u96c6\u6210\u80fd\u529b\u63d0\u4f9b\u4e86\u89c2\u4f17\u7684\u5168\u9762\u89c6\u56fe\u3002\u5b83\u8fd8\u4e0e\u5176\u4ed6\u6d41\u884c\u7684\u5de5\u5177\u96c6\u6210\uff0c\u63d0\u9ad8\u751f\u4ea7\u529b\u5e76\u7b80\u5316\u5de5\u4f5c\u6d41\u7a0b\u3002<\/p>\n<p><b>\u8054\u7cfb\u7ec4\u7ec7\u548c\u7ec6\u5206<\/b> \u662f\u5173\u952e\u3002\u6839\u636e\u6807\u51c6\u8f7b\u677e\u7ec4\u7ec7\u548c\u7ec6\u5206\u8054\u7cfb\u4eba\u3002\u8fd9\u6709\u52a9\u4e8e\u4f01\u4e1a\u5b9a\u5236\u7b56\u7565\u5e76\u63d0\u4f9b\u4e2a\u6027\u5316\u4f53\u9a8c\u3002<\/p>\n<p>\u8be5\u8f6f\u4ef6\u8fd8\u63d0\u4f9b <b>\u5bf9\u6c9f\u901a\u5de5\u4f5c\u7684\u89c1\u89e3<\/b>\u3002\u5206\u6790\u7b56\u7565\u5e76\u4e3a\u4e2a\u4eba\u5ba2\u6237\u5b9a\u5236\u4f53\u9a8c\u3002\u8fd9\u6539\u5584\u4e86\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u548c\u8425\u9500\u5de5\u4f5c\u3002<\/p>\n<p>Mailchimp \u7684 CRM \u8f6f\u4ef6\u5177\u6709\u72ec\u7279\u7684\u7ec6\u8282\u3002 <b>\u8f7b\u677e\u7684\u8054\u7cfb\u4eba\u7ba1\u7406<\/b> \u81ea\u5b9a\u4e49\u7ec6\u5206\u4f7f\u4f01\u4e1a\u80fd\u591f\u57f9\u517b\u4e0e\u53d7\u4f17\u7684\u5173\u7cfb\u3002<\/p>\n<p>\u7b80\u800c\u8a00\u4e4b\uff0c\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u4ece Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u4e2d\u53d7\u76ca\u3002\u5176\u529f\u80fd\u3001\u96c6\u6210\u548c\u754c\u9762\u4f7f\u5176\u6210\u4e3a\u6539\u5584\u53d7\u4f17\u7ba1\u7406\u548c\u53d6\u5f97\u66f4\u597d\u8425\u9500\u6210\u679c\u7684\u7406\u60f3\u9009\u62e9\u3002\u5b83\u5e2e\u52a9\u4f01\u4e1a\u7ba1\u7406\u8054\u7cfb\u4eba\u3001\u5b9a\u5236\u6c9f\u901a\u7b56\u7565\u5e76\u4e3a\u5ba2\u6237\u63d0\u4f9b\u4e2a\u6027\u5316\u4f53\u9a8c\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Holistic_view_of_the_audience\"><\/span>\u89c2\u4f17\u7684\u6574\u4f53\u89c6\u89d2<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u63d0\u4f9b\u53d7\u4f17\u7684\u6574\u4f53\u89c6\u56fe\u3002\u5b83\u6709\u52a9\u4e8e\u6355\u83b7\u548c\u7ec4\u7ec7\u8054\u7cfb\u65b9\u5f0f\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u4e0e\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u3001\u793e\u4ea4\u5a92\u4f53\u548c\u8425\u9500\u81ea\u52a8\u5316\u8f6f\u4ef6\u7b49\u6d41\u884c\u5de5\u5177\u96c6\u6210\u3002\u8fd9\u79cd\u6574\u5408\u53ef\u4ee5\u8ba9\u60a8\u5168\u9762\u4e86\u89e3\u60a8\u7684\u53d7\u4f17\u3002<\/p>\n<p><b>\u5206\u5272<\/b> Mailchimp \u7684 CRM \u8f6f\u4ef6\u4e2d\u7684\u53e6\u4e00\u4e2a\u5f88\u68d2\u7684\u529f\u80fd\u3002\u5b83\u5141\u8bb8\u60a8\u6839\u636e\u5404\u79cd\u5c5e\u6027\u5c06\u8054\u7cfb\u4eba\u7ec4\u7ec7\u6210\u7ec4\u3002\u8fd9\u6709\u52a9\u4e8e\u4e3a\u7279\u5b9a\u53d7\u4f17\u7fa4\u4f53\u521b\u9020\u4e2a\u6027\u5316\u4f53\u9a8c\u3002<\/p>\n<p><b>\u62a5\u544a\u548c\u5206\u6790<\/b> \u529f\u80fd\u63d0\u4f9b\u4e86\u5b9d\u8d35\u7684\u89c1\u89e3\u3002\u6253\u5f00\u7387\u3001\u70b9\u51fb\u7387\u548c\u8f6c\u5316\u7387\u7b49\u7edf\u8ba1\u6570\u636e\u6709\u52a9\u4e8e\u8861\u91cf\u8425\u9500\u6d3b\u52a8\u7684\u6709\u6548\u6027\u3002\u8fd9\u6709\u52a9\u4e8e\u4f01\u4e1a\u66f4\u597d\u5730\u4e86\u89e3\u53d7\u4f17\u504f\u597d\u5e76\u51b3\u5b9a\u5982\u4f55\u6709\u6548\u53c2\u4e0e\u3002<\/p>\n<p>Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6 \u2013 \u56e0\u4e3a\u5373\u4f7f\u662f\u6700\u597d\u7684\u5de5\u5177\u4e5f\u9700\u8981\u4e00\u70b9\u7231\u548c\u96c6\u6210\uff01<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Integration_with_favorite_tools\"><\/span>\u4e0e\u559c\u7231\u7684\u5de5\u5177\u96c6\u6210<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>\u96c6\u6210\u6700\u559c\u6b22\u7684\u5de5\u5177\u662f\u5fc5\u987b\u7684 <b>Mailchimp CRM \u8f6f\u4ef6<\/b>\u3002\u8fd9\u4f7f\u5f97\u4f01\u4e1a\u80fd\u591f\u5c06\u4ed6\u4eec\u559c\u7231\u7684\u5de5\u5177\u548c\u5e73\u53f0\u4e0e Mailchimp \u8054\u7cfb\u8d77\u6765\uff0c\u4ece\u800c\u4f18\u5316\u4ed6\u4eec\u7684\u5de5\u4f5c\u6d41\u7a0b\u5e76\u52a0\u5f3a\u4ed6\u4eec\u7684\u53d7\u4f17\u7ba1\u7406\u3002<\/p>\n<p>Mailchimp \u7684 CRM \u8f6f\u4ef6\u53ef\u4e0e\u8bb8\u591a\u6d41\u884c\u7684\u5de5\u5177\u548c\u5e73\u53f0\u517c\u5bb9\uff0c\u5305\u62ec\u793e\u4ea4\u5a92\u4f53\u3001\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u3001\u5ba2\u6237\u652f\u6301\u548c\u7535\u5b50\u5546\u52a1\u3002\u8fd9\u79cd\u96c6\u6210\u4f7f\u6570\u636e\u4f20\u8f93\u66f4\u52a0\u987a\u7545\uff0c\u5e76\u4f7f\u5ba2\u6237\u4fe1\u606f\u5728\u6240\u6709\u5e73\u53f0\u4e0a\u4fdd\u6301\u6700\u65b0\u548c\u4e00\u81f4\u3002<\/p>\n<p>\u5c06\u559c\u7231\u7684\u5de5\u5177\u4e0e Mailchimp CRM \u96c6\u6210\uff0c\u65e0\u9700\u624b\u52a8\u8f93\u5165\u6570\u636e\u3002\u76f8\u5173\u4fe1\u606f\u81ea\u52a8\u4ece\u4e00\u4e2a\u7cfb\u7edf\u8f6c\u79fb\u5230\u53e6\u4e00\u4e2a\u7cfb\u7edf\uff0c\u4ece\u800c\u8282\u7701\u65f6\u95f4\u5e76\u51cf\u5c11\u9519\u8bef\u3002<\/p>\n<p>\u96c6\u6210\u53d7\u6b22\u8fce\u7684\u5de5\u5177\u4e5f\u53ef\u4ee5\u63d0\u9ad8\u6548\u7387\u3002\u4f01\u4e1a\u53ef\u4ee5\u5728\u4e00\u4e2a\u5e73\u53f0\u4e0a\u6267\u884c\u591a\u9879\u4efb\u52a1\uff0c\u4ece\u800c\u7b80\u5316\u8fd0\u8425\u5e76\u4fc3\u8fdb\u56e2\u961f\u534f\u4f5c\u3002<\/p>\n<p>\u5c06\u559c\u7231\u7684\u8425\u9500\u5de5\u5177\u4e0e Mailchimp CRM \u96c6\u6210\u53ef\u63d0\u9ad8\u8425\u9500\u80fd\u529b\u3002\u5b83\u5141\u8bb8\u4f01\u4e1a\u4f7f\u7528\u81ea\u52a8\u7535\u5b50\u90ae\u4ef6\u6d3b\u52a8\u3001\u793e\u4ea4\u5a92\u4f53\u5e7f\u544a\u7ba1\u7406\u548c\u5b9a\u5236\u6d88\u606f\u6765\u6709\u6548\u5730\u7784\u51c6\u53d7\u4f17\u3002<\/p>\n<p>\u5c06\u6700\u53d7\u6b22\u8fce\u7684\u5206\u6790\u5de5\u5177\u4e0e Mailchimp \u7684 CRM \u8f6f\u4ef6\u96c6\u6210\u53ef\u63d0\u4f9b\u66f4\u597d\u7684\u5206\u6790\u548c\u62a5\u544a\u3002\u516c\u53f8\u53ef\u4ee5\u5168\u9762\u4e86\u89e3\u53d7\u4f17\u884c\u4e3a\u3001\u8425\u9500\u6d3b\u52a8\u7ee9\u6548\u548c\u4e1a\u52a1\u589e\u957f\u3002\u8fd9\u6709\u52a9\u4e8e\u4ed6\u4eec\u505a\u51fa\u660e\u667a\u7684\u51b3\u7b56\u5e76\u5b8c\u5584\u7b56\u7565\u3002<\/p>\n<p>\u4e3a\u4e86\u5e2e\u52a9\u4f01\u4e1a\u96c6\u6210\u4ed6\u4eec\u559c\u6b22\u7684\u5de5\u5177\uff0cMailchimp \u63d0\u4f9b\u4e86\u5e7f\u6cdb\u7684\u6587\u6863\u548c\u5e2e\u52a9\u3002\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u5229\u7528\u8fd9\u4e00\u70b9\uff0c\u5229\u7528 Mailchimp CRM \u8fdb\u884c\u6709\u6548\u7684\u53d7\u4f17\u7ba1\u7406\u3002<\/p>\n<p>\u603b\u4e4b\uff0c\u5728\u5c06\u559c\u7231\u7684\u5de5\u5177\u4e0e Mailchimp CRM \u8f6f\u4ef6\u96c6\u6210\u4e4b\u524d\u8bc4\u4f30\u96c6\u6210\u7684\u517c\u5bb9\u6027\u548c\u529f\u80fd\u5bf9\u4e8e\u987a\u5229\u5de5\u4f5c\u6d41\u7a0b\u81f3\u5173\u91cd\u8981\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Contact_organization_and_segmentation\"><\/span>\u8054\u7cfb\u7ec4\u7ec7\u548c\u7ec6\u5206<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>\u6574\u7406\u8054\u7cfb\u4eba <b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b>\uff01\u6839\u636e\u4eba\u53e3\u7edf\u8ba1\u3001\u8d2d\u4e70\u5386\u53f2\u6216\u53c2\u4e0e\u6c34\u5e73\u7b49\u6807\u51c6\u5c06\u4ed6\u4eec\u5206\u4e3a\u51e0\u7ec4\u3002\u8fd9\u6709\u52a9\u4e8e\u4e3a\u60a8\u7684\u53d7\u4f17\u521b\u9020\u4e2a\u6027\u5316\u4f53\u9a8c\uff0c\u5e76\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u8f6c\u5316\u7387\u3002<\/p>\n<p>\u8f7b\u677e\u521b\u5efa\u548c\u7ba1\u7406\u90ae\u4ef6\u5217\u8868\u3002\u8ba9\u8054\u7cfb\u4eba\u4e86\u89e3\u76f8\u5173\u5185\u5bb9\u3002\u53e6\u5916\uff0c\u8ddf\u8e2a\u4e0d\u540c\u8054\u7cfb\u4eba\u7ec6\u5206\u7684\u7ee9\u6548\u5e76\u505a\u51fa\u6570\u636e\u9a71\u52a8\u7684\u51b3\u7b56\u3002<\/p>\n<p>\u5bf9\u4e8e\u5c0f\u578b\u4f01\u4e1a\u6765\u8bf4\uff0c\u81ea\u52a8\u5316\u6d41\u7a0b\u5728\u7ec4\u7ec7\u548c\u7ec6\u5206\u8054\u7cfb\u4eba\u65f6\u53ef\u4ee5\u8282\u7701\u65f6\u95f4\u548c\u7cbe\u529b\u3002\u901a\u8fc7\u9488\u5bf9\u76ee\u6807\u53d7\u4f17\u91cf\u8eab\u5b9a\u5236\u7684\u5185\u5bb9\u6765\u7b80\u5316\u8425\u9500\u3002\u5229\u7528\u6b64\u529f\u80fd\u53ef\u4ee5\u6539\u8fdb\u6574\u4f53\u53d7\u4f17\u7ba1\u7406\u7b56\u7565\uff0c\u4ee5\u83b7\u5f97\u66f4\u597d\u7684\u7ed3\u679c\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Insights_on_communication_and_personalized_experiences\"><\/span>\u5173\u4e8e\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u89c1\u89e3<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u63d0\u4f9b\u6709\u5173\u6c9f\u901a\u7684\u89c1\u89e3\u3002\u5b83\u8fd8\u63d0\u4f9b\u6539\u5584\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u529f\u80fd\u3002\u5b83\u5141\u8bb8\u8ddf\u8e2a\u53d7\u4f17\u884c\u4e3a\u548c\u504f\u597d\uff0c\u56e0\u6b64\u4f01\u4e1a\u53ef\u4ee5\u63d0\u4f9b\u7b26\u5408\u4e2a\u4eba\u5174\u8da3\u7684\u5185\u5bb9\u548c\u63a8\u8350\u3002\u901a\u8fc7\u5229\u7528\u884c\u4e3a\u5b9a\u4f4d\u7684\u529b\u91cf\uff0c\u4f01\u4e1a\u53ef\u4ee5\u5b9a\u5236\u4ed6\u4eec\u7684\u6d3b\u52a8\u4ee5\u4ea7\u751f\u79ef\u6781\u7684\u53cd\u5e94\u3002 Mailchimp \u7684 CRM \u8f6f\u4ef6\u4e0e\u5176\u4ed6\u8425\u9500\u5de5\u5177\u96c6\u6210\u3002\u8fd9\u7b80\u5316\u4e86\u5de5\u4f5c\uff0c\u5e76\u63d0\u4f9b\u8de8\u6e20\u9053\u4e00\u81f4\u4e14\u4e2a\u6027\u5316\u7684\u4f53\u9a8c\u3002<\/p>\n<p><b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u5e2e\u52a9\u4f01\u4e1a\u4e86\u89e3\u5ba2\u6237\u7684\u504f\u597d\u548c\u884c\u4e3a\u3002\u8fd9\u6709\u52a9\u4e8e\u4ed6\u4eec\u8c03\u6574\u6c9f\u901a\u7b56\u7565\uff0c\u4ee5\u5efa\u7acb\u66f4\u7262\u56fa\u7684\u5173\u7cfb\u5e76\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u3002\u5bf9\u4e8e\u5bfb\u6c42\u4e13\u6ce8\u4e8e\u6709\u6548\u53d7\u4f17\u7ba1\u7406\u548c\u4e2a\u6027\u5316\u7684 CRM \u89e3\u51b3\u65b9\u6848\u7684\u4f01\u4e1a\u6765\u8bf4\uff0c <b>Mailchimp \u7684 CRM \u8f6f\u4ef6\u662f\u4e00\u4e2a\u4e0d\u9519\u7684\u9009\u62e9<\/b>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"HubSpot%E2%80%99s_free_CRM_software\"><\/span>HubSpot \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>HubSpot \u6709\u4e00\u4e2a\u5f88\u68d2\u7684 <b>\u514d\u8d39 CRM \u8f6f\u4ef6<\/b>\u3002\u5b83\u5e2e\u52a9\u4f01\u4e1a\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb\u3002\u5b83\u5177\u6709\u5982\u4e0b\u529f\u80fd <b>\u8054\u7cfb\u4eba\u7ba1\u7406\u3001\u8425\u9500\u548c\u62a5\u544a<\/b>\u3002\u5b83\u8fd8\u6709\u4e00\u4e2a <b>\u62a5\u544a\u4eea\u8868\u677f<\/b>\uff0c\u8ba9\u7528\u6237\u53ef\u4ee5\u8ddf\u8e2a\u548c\u5206\u6790\u4ed6\u4eec\u7684\u9500\u552e\u6d3b\u52a8\u3002\u52a0\uff0c <b>\u8054\u7cfb\u4eba\u7ba1\u7406\u5de5\u5177<\/b> \u5e2e\u52a9\u4f01\u4e1a\u7ec4\u7ec7\u548c\u5206\u7c7b\u4ed6\u4eec\u7684\u8054\u7cfb\u4eba\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u5177\u6709\u7528\u4e8e\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7684\u8425\u9500\u5de5\u5177\uff0c\u56e0\u6b64\u4ed6\u4eec\u53ef\u4ee5\u8986\u76d6\u76ee\u6807\u53d7\u4f17\u3002<\/p>\n<p>\u8fd9 <b>\u62a5\u544a\u4eea\u8868\u677f<\/b> \u975e\u5e38\u9002\u5408\u76d1\u63a7\u9500\u552e\u5e76\u6df1\u5165\u4e86\u89e3\u4e1a\u52a1\u3002 <b>\u8054\u7cfb\u4eba\u7ba1\u7406<\/b> \u5e2e\u52a9\u60a8\u7cfb\u7edf\u5730\u7ec4\u7ec7\u60a8\u7684\u8054\u7cfb\u4eba\u3002\u548c <b>\u8425\u9500\u5de5\u5177<\/b> \u8ba9\u60a8\u521b\u5efa\u4e2a\u6027\u5316\u7684\u8425\u9500\u6d3b\u52a8\u3002<\/p>\n<p>\u8be5\u8f6f\u4ef6\u6709\u4e00\u4e2a <b>\u7528\u6237\u53cb\u597d\u7684\u754c\u9762<\/b>\u3002\u5b83\u8fd8\u4e0e\u6d41\u884c\u7684\u5de5\u5177\u96c6\u6210\uff0c\u4f7f\u5e73\u53f0\u4e4b\u95f4\u7684\u6570\u636e\u4f20\u8f93\u53d8\u5f97\u5bb9\u6613\u3002 2014 \u5e74\uff0cHubSpot \u63a8\u51fa\u4e86\u5176\u4ed8\u8d39\u4ea7\u54c1\u7684\u514d\u8d39\u589e\u503c\u7248\u672c\u3002\u8fd9\u4f7f\u5c0f\u578b\u4f01\u4e1a\u80fd\u591f\u83b7\u5f97\u57fa\u672c\u7684 CRM \u529f\u80fd\uff0c <b>\u65e0\u9700\u4efb\u4f55\u989d\u5916\u8d39\u7528<\/b>\u3002\u4ece\u90a3\u65f6\u8d77\uff0c\u4ed6\u4eec\u4e00\u76f4\u5728\u5b8c\u5584\u548c\u521b\u65b0\u4ed6\u4eec\u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u3002\u4ed6\u4eec\u73b0\u5728\u662f\u884c\u4e1a\u9886\u5148\u7684\u4f9b\u5e94\u5546\u4e4b\u4e00\u3002\u56e0\u6b64\uff0c\u51c6\u5907\u597d\u6df1\u5165 CRM \u8f6f\u4ef6\u4e16\u754c\u5427\uff0cMailchimp \u662f\u60a8\u503c\u5f97\u4fe1\u8d56\u7684\u5411\u5bfc\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Reporting_dashboard\"><\/span>\u62a5\u544a\u4eea\u8868\u677f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><b>\u6587\u672c\uff1a<\/b><\/p>\n<p>Mailchimp CRM \u7684\u62a5\u544a\u4eea\u8868\u677f\u63d0\u4f9b\u6709\u5173\u53d7\u4f17\u7ba1\u7406\u7684\u89c1\u89e3\u548c\u5206\u6790\u3002\u6b64\u529f\u80fd\u53ef\u5e2e\u52a9\u4f01\u4e1a\u76d1\u63a7\u5176\u8425\u9500\u6d3b\u52a8\u3001\u8861\u91cf\u53c2\u4e0e\u5ea6\u5e76\u8bc4\u4f30\u6c9f\u901a\u7b56\u7565\u3002\u8be5\u4eea\u8868\u677f\u63d0\u4f9b\u5b9e\u65f6\u6570\u636e\u53ef\u89c6\u5316\uff0c\u5141\u8bb8\u7528\u6237\u89e3\u91ca\u6253\u5f00\u7387\u3001\u70b9\u51fb\u7387\u3001\u8f6c\u5316\u7387\u548c\u5ba2\u6237\u4eba\u53e3\u7edf\u8ba1\u6570\u636e\u3002<\/p>\n<p>\u4eea\u8868\u677f\u91c7\u7528\u57fa\u4e8e\u8868\u683c\u7684\u5e03\u5c40\uff0c\u4ee5\u6709\u7ec4\u7ec7\u7684\u683c\u5f0f\u663e\u793a\u76f8\u5173\u4fe1\u606f\u3002\u5217\u63d0\u4f9b\u7535\u5b50\u90ae\u4ef6\u56de\u590d\u7387\u3001\u6d3b\u52a8\u6295\u8d44\u56de\u62a5\u7387\u3001\u5ba2\u6237\u83b7\u53d6\u6210\u672c\u548c\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c\u7b49\u6570\u636e\u70b9\u3002\u4f01\u4e1a\u53ef\u4ee5\u5feb\u901f\u786e\u5b9a\u9700\u8981\u6539\u8fdb\u6216\u53d1\u5c55\u7684\u9886\u57df\u3002<\/p>\n<p>\u4eea\u8868\u677f\u8fd8\u63d0\u4f9b\u53ef\u5b9a\u5236\u7684\u62a5\u544a\u548c\u53ef\u89c6\u5316\u3002\u7528\u6237\u53ef\u4ee5\u901a\u8fc7\u9009\u62e9\u6570\u636e\u96c6\u5e76\u5e94\u7528\u8fc7\u6ee4\u5668\u6216\u7ec6\u5206\u6807\u51c6\u6765\u5b9a\u5236\u62a5\u544a\u3002\u8fd9\u53ef\u4ee5\u8fdb\u884c\u66f4\u6df1\u5165\u7684\u5206\u6790\uff0c\u5e76\u5e2e\u52a9\u4f01\u4e1a\u6df1\u5165\u4e86\u89e3\u5176\u53d7\u4f17\u3002<\/p>\n<p>Mailchimp CRM \u7684\u62a5\u544a\u4eea\u8868\u677f\u53ef\u5e2e\u52a9\u4f01\u4e1a\u6839\u636e\u6570\u636e\u5206\u6790\u505a\u51fa\u660e\u667a\u7684\u51b3\u7b56\u3002\u8fd9\u4f18\u5316\u4e86\u4ed6\u4eec\u7684\u8425\u9500\u7b56\u7565\u5e76\u5e26\u6765\u66f4\u597d\u7684\u4e1a\u52a1\u6210\u679c\u3002\u6b64\u5916\uff0cCRM \u5de5\u5177\u7b80\u5316\u4e86\u6c9f\u901a\uff0c\u8ba9\u60a8\u7684\u53d7\u4f17\u4e95\u4e95\u6709\u6761\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"CRM_tools_for_contact_management\"><\/span>\u7528\u4e8e\u8054\u7cfb\u4eba\u7ba1\u7406\u7684 CRM \u5de5\u5177<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><b>\u6587\u672c\uff1a<\/b><\/p>\n<p><b>\u90ae\u4ef6\u9ed1\u7329\u7329\u7684<\/b> \u62a5\u544a\u4eea\u8868\u677f\u6709 <b>\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u5de5\u5177<\/b> \u7528\u4e8e\u8054\u7cfb\u4eba\u7ba1\u7406\u3002\u4f01\u4e1a\u53ef\u4ee5\u8ddf\u8e2a\u548c\u5206\u6790\u6253\u5f00\u7387\u3001\u70b9\u51fb\u7387\u548c\u5ba2\u6237\u53c2\u4e0e\u5ea6\u7b49\u6307\u6807\u3002\u53ef\u4ee5\u4f7f\u7528\u81ea\u5b9a\u4e49\u5b57\u6bb5\u548c\u6807\u7b7e\u6765\u7ec4\u7ec7\u8054\u7cfb\u4eba\u3002\u8fd9\u53ef\u4ee5\u8ba9\u4f01\u4e1a\u7784\u51c6\u4ed6\u4eec\u7684\u53d7\u4f17\u3002<\/p>\n<p>CRM \u8f6f\u4ef6\u4e0e\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u5e73\u53f0\u96c6\u6210\u3002\u7535\u5b50\u90ae\u4ef6\u6a21\u677f\u3001\u81ea\u52a8\u5316\u5de5\u4f5c\u6d41\u7a0b\u548c\u4e2a\u6027\u5316\u7b49\u529f\u80fd\u8ba9\u4f01\u4e1a\u53ef\u4ee5\u521b\u5efa\u4e2a\u6027\u5316\u6d88\u606f\u3002\u6b64\u5916\uff0c\u4f01\u4e1a\u8fd8\u53ef\u4ee5\u5728 Facebook \u548c Instagram \u7b49\u5e73\u53f0\u4e0a\u5236\u4f5c\u5e7f\u544a\u6d3b\u52a8\u3002<\/p>\n<p>CRM \u8f6f\u4ef6\u8fd8\u5305\u62ec\u4efb\u52a1\u7ba1\u7406\u529f\u80fd\u3002\u7528\u6237\u53ef\u4ee5\u8bbe\u7f6e\u4efb\u52a1\u548c\u7ea6\u4f1a\u7684\u63d0\u9192\u3002\u8fd9\u786e\u4fdd\u4e86\u4e0d\u4f1a\u9519\u8fc7\u4efb\u4f55\u673a\u4f1a\u3002<\/p>\n<p><b>\u90ae\u4ef6\u9ed1\u7329\u7329<\/b> \u4e3a\u5c0f\u578b\u4f01\u4e1a\u63d0\u4f9b\u7ba1\u7406\u8054\u7cfb\u4eba\u3001\u6539\u5584\u6c9f\u901a\u4ee5\u53ca\u4e0e\u53d7\u4f17\u5efa\u7acb\u5173\u7cfb\u7684\u5de5\u5177\u3002\u5229\u7528\u8fd9\u4e9b <b>\u7528\u4e8e\u8054\u7cfb\u4eba\u7ba1\u7406\u7684 CRM \u5de5\u5177<\/b> \u52a0\u5f3a\u8425\u9500\u7b56\u7565\u5e76\u63a8\u52a8\u589e\u957f\u3002\u5c1d\u8bd5 <b>HubSpot \u7684<\/b> \u7528\u4e8e\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7684\u5f3a\u5927 CRM \u5de5\u5177\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Marketing_tools_for_email_marketing_and_ad_management\"><\/span>\u7528\u4e8e\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7684\u8425\u9500\u5de5\u5177<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>\u8fd9\u4e9b\u8425\u9500\u5de5\u5177\u5fc5\u4e0d\u53ef\u5c11\uff01\u4ed6\u4eec\u8ba9\u4f01\u4e1a\u521b\u5efa\u548c\u53d1\u9001\u770b\u8d77\u6765\u4e13\u4e1a\u7684\u7535\u5b50\u90ae\u4ef6\u3002\u5b83\u4eec\u5177\u6709\u7528\u6237\u53cb\u597d\u7684\u754c\u9762\u3002\u5b83\u53ef\u4ee5\u5e2e\u52a9\u4f01\u4e1a\u8bbe\u8ba1\u5177\u6709\u89c6\u89c9\u5438\u5f15\u529b\u7684\u7535\u5b50\u90ae\u4ef6\u5e76\u81ea\u5b9a\u4e49\u6a21\u677f\u3002\u53e6\u5916\uff0c\u7ba1\u7406\u8054\u7cfb\u4eba\u5217\u8868\u3002<\/p>\n<p>\u8fd9\u4e9b\u5de5\u5177\u63d0\u4f9b\u9ad8\u7ea7\u8ddf\u8e2a\u548c\u5206\u6790\u3002\u76d1\u63a7\u8425\u9500\u6d3b\u52a8\u7684\u6548\u679c\u3001\u6253\u5f00\u7387\u3001\u70b9\u51fb\u7387\u548c\u8f6c\u5316\u7387\u3002\u6df1\u5165\u4e86\u89e3\u5ba2\u6237\u884c\u4e3a\u548c\u504f\u597d\u3002\u4f18\u5316\u8425\u9500\u6d3b\u52a8\u4ee5\u83b7\u5f97\u66f4\u597d\u7684\u7ed3\u679c\u3002\u5206\u6790\u5bf9\u4e8e\u8861\u91cf\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7684\u6210\u529f\u81f3\u5173\u91cd\u8981\u3002<\/p>\n<p>\u4fc3\u8fdb\u6709\u9488\u5bf9\u6027\u7684\u5e7f\u544a\u3002\u521b\u5efa\u81ea\u5b9a\u4e49\u53d7\u4f17\u5e76\u76f8\u5e94\u5730\u5b9a\u4f4d\u5e7f\u544a\u3002\u901a\u8fc7\u62a5\u544a\u548c\u5206\u6790\u8ddf\u8e2a\u5e7f\u544a\u7684\u6709\u6548\u6027\u3002\u5e7f\u544a\u7ba1\u7406\u529f\u80fd\u63d0\u9ad8\u4e86\u7cbe\u5ea6\u548c\u6548\u7387\u3002<\/p>\n<p>\u4e0e Google Ads \u548c Facebook Ads \u7b49\u6d41\u884c\u5e7f\u544a\u5e73\u53f0\u96c6\u6210\u3002\u7b80\u5316\u5e7f\u544a\u7ba1\u7406\u6d41\u7a0b\u3002\u8282\u7701\u65f6\u95f4\u548c\u7cbe\u529b\u3002\u8de8\u4e0d\u540c\u5e73\u53f0\u7684\u4e00\u81f4\u4e14\u6709\u6548\u7684\u5e7f\u544a\u3002<\/p>\n<p>A\/B \u6d4b\u8bd5\u7b49\u529f\u80fd\u5141\u8bb8\u4f01\u4e1a\u5c1d\u8bd5\u4e0d\u540c\u7684\u7535\u5b50\u90ae\u4ef6\u8bbe\u8ba1\u548c\u5e7f\u544a\u6587\u6848\u3002\u786e\u5b9a\u5438\u5f15\u76ee\u6807\u53d7\u4f17\u7684\u6700\u6709\u6548\u65b9\u6cd5\u3002\u4f18\u5316\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7b56\u7565\u3002<\/p>\n<p>\u8fd9\u4e9b\u8425\u9500\u5de5\u5177\u662f\u7535\u5b50\u90ae\u4ef6\u548c\u5e7f\u544a\u7ba1\u7406\u5de5\u4f5c\u7684\u5173\u952e\u3002\u52a0\u5927\u8425\u9500\u529b\u5ea6\uff0c\u53d6\u5f97\u66f4\u597d\u7684\u6210\u679c\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Freshsales%E2%80%99_free_CRM_software\"><\/span>Freshsales \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>\u6587\u672c\uff1a<\/b> <b>\u65b0\u9c9c\u9500\u552e'<\/b> \u514d\u8d39\u7684 CRM \u8f6f\u4ef6\u4e3a\u4f01\u4e1a\u63d0\u4f9b\u4e86\u6210\u529f\u8fdb\u884c\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u7684\u91cd\u8981\u5de5\u5177\u3002\u4efb\u52a1\u548c\u7ea6\u4f1a\u5b89\u6392\u3001\u91cd\u547d\u540d\u529f\u80fd\u3001\u4ea4\u6613\u548c\u7535\u8bdd\u62e8\u53f7\u5668\u529f\u80fd\u4ee5\u53ca\u5404\u79cd\u89c6\u56fe\u3001\u4efb\u52a1\u548c\u4e8b\u4ef6\u7ba1\u7406\u9009\u9879\u90fd\u5305\u62ec\u5728\u5185\u3002\u5b83\u8fd8\u5177\u6709\u6613\u4e8e\u5bfc\u822a\u7684\u7528\u6237\u754c\u9762\u548c\u9ad8\u7ea7\u5206\u6790\u529f\u80fd\u3002\u5c31\u9488\u5bf9\u5c0f\u578b\u4f01\u4e1a\u7684\u514d\u8d39 CRM \u89e3\u51b3\u65b9\u6848\u800c\u8a00\uff0c <b>\u65b0\u9c9c\u9500\u552e<\/b> \u4ee5\u5176\u4efb\u52a1\u7ba1\u7406\u529f\u80fd\u8131\u9896\u800c\u51fa\u3002\u5b83\u53ef\u4ee5\u5e2e\u52a9\u4f01\u4e1a\u4fdd\u6301\u4e95\u4e95\u6709\u6761\uff0c\u4f18\u5148\u8003\u8651\u5ba2\u6237\u4e92\u52a8\uff0c\u5e76\u901a\u8fc7\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316\u548c\u8425\u9500\u81ea\u52a8\u5316\u5de5\u5177\u63d0\u9ad8\u751f\u4ea7\u529b\u3002\u8fd9\u4e00\u5207\u90fd\u4f7f\u5f97 <b>\u65b0\u9c9c\u9500\u552e<\/b> \u5bf9\u4e8e\u5bfb\u6c42\u5177\u6709\u5f3a\u5927\u4efb\u52a1\u7ba1\u7406\u529f\u80fd\u7684\u514d\u8d39 CRM \u7684\u5c0f\u578b\u4f01\u4e1a\u6765\u8bf4\uff0c\u8fd9\u662f\u4e00\u4e2a\u4e0d\u9519\u7684\u9009\u62e9\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Task_management_and_appointment_scheduling\"><\/span>\u4efb\u52a1\u7ba1\u7406\u548c\u9884\u7ea6\u5b89\u6392<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>\u7528\u6237\u53ef\u4ee5\u5236\u5b9a\u4efb\u52a1\u3001\u5c06\u5176\u5206\u914d\u7ed9\u540c\u4e8b\u3001\u8bbe\u7f6e\u622a\u6b62\u65e5\u671f\u5e76\u76d1\u63a7\u8fdb\u5ea6\u3002 CRM \u8f6f\u4ef6\u4f7f\u60a8\u65e0\u9700\u5b89\u6392\u5de5\u5177 \u2013 \u60a8\u53ef\u4ee5\u76f4\u63a5\u4ece\u8f6f\u4ef6\u5b89\u6392\u4e0e\u8054\u7cfb\u4eba\u7684\u4f1a\u8bae\u3002\u5b83\u4f1a\u53d1\u9001\u4efb\u52a1\u548c\u7ea6\u4f1a\u7684\u63d0\u9192\u548c\u901a\u77e5\uff0c\u8ba9\u60a8\u59cb\u7ec8\u638c\u63a7\u4e00\u5207\u3002\u4e0e\u4efb\u52a1\u548c\u7ea6\u4f1a\u76f8\u5173\u7684\u6570\u636e\u5f88\u5bb9\u6613\u8bbf\u95ee\uff0c\u56e0\u6b64\u60a8\u53ef\u4ee5\u68c0\u67e5\u8fc7\u53bb\u7684\u6d3b\u52a8\u5e76\u8ba1\u5212\u672a\u6765\u7684\u884c\u52a8\u3002<\/p>\n<p>\u6b64\u5916\uff0cCRM \u8f6f\u4ef6\u4e2d\u7684\u4efb\u52a1\u7ba1\u7406\u548c\u9884\u7ea6\u5b89\u6392\u5c06\u6240\u6709\u4fe1\u606f\u96c6\u4e2d\u5230\u4e00\u5904\uff0c\u4f7f\u5de5\u4f5c\u6d41\u7a0b\u66f4\u52a0\u987a\u7545\u3002\u8fd9\u6709\u52a9\u4e8e\u56e2\u961f\u8f7b\u677e\u534f\u4f5c\u5e76\u7ed3\u675f\u624b\u52a8\u8ddf\u8e2a\u6d41\u7a0b\u3002\u60a8\u53ef\u4ee5\u786e\u5b9a\u4efb\u52a1\u7684\u4f18\u5148\u7ea7\uff0c\u4ee5\u4fbf\u9996\u5148\u5b8c\u6210\u91cd\u8981\u7684\u4efb\u52a1\uff0c\u4ece\u800c\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u5de5\u4f5c\u6548\u7387\u3002\u901a\u8fc7 CRM \u8f6f\u4ef6\u7684\u9884\u7ea6\u5b89\u6392\uff0c\u4f01\u4e1a\u53ef\u4ee5\u7ba1\u7406\u4ed6\u4eec\u7684\u65e5\u5386\u800c\u4e0d\u4f1a\u9519\u8fc7\u4efb\u4f55\u4e00\u4e2a\u8282\u62cd\u3002<\/p>\n<p><b>Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<\/b> \u5177\u6709\u4efb\u52a1\u7ba1\u7406\u548c\u7ea6\u4f1a\u5b89\u6392\u529f\u80fd\u3002\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u5229\u7528\u8fd9\u4e9b\u529f\u80fd\u6765\u7ec4\u7ec7\u5de5\u4f5c\u3001\u6309\u65f6\u5b8c\u6210\u4efb\u52a1\u5e76\u53ca\u65f6\u63d0\u4f9b\u5ba2\u6237\u670d\u52a1\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"CRM_renaming_capabilities\"><\/span>CRM \u91cd\u547d\u540d\u529f\u80fd<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><b>\u6587\u672c\uff1a<\/b><\/p>\n<p><b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u63d0\u4f9b\u5b9a\u5236\u548c\u4e2a\u6027\u5316\u5e73\u53f0\u4ee5\u9002\u5408\u60a8\u7684\u80fd\u529b <b>\u54c1\u724c\u63a8\u5e7f<\/b> \u548c\u7ec4\u7ec7\u7ed3\u6784\u3002\u60a8\u53ef\u4ee5\u91cd\u547d\u540d\u5b57\u6bb5\u3001\u6807\u8bb0\u548c\u6807\u7b7e\uff0c\u4ece\u800c\u5141\u8bb8\u60a8\u4f7f\u7528\u884c\u4e1a\u7279\u5b9a\u7684\u672f\u8bed\u6216\u60a8\u81ea\u5df1\u7684\u5185\u90e8\u8bed\u8a00\u3002\u8fd9\u6709\u52a9\u4e8e\u51c6\u786e\u5730\u5bf9\u5ba2\u6237\u6570\u636e\u8fdb\u884c\u5206\u7c7b\u548c\u6807\u8bb0\u3002<\/p>\n<p>\u60a8\u8fd8\u53ef\u4ee5\u4fee\u6539\u73b0\u6709\u6807\u7b7e\u6216\u521b\u5efa\u65b0\u6807\u7b7e\uff0c\u4ee5\u53ca\u66f4\u6539\u7528\u4e8e\u4ea4\u6613\u3001\u4efb\u52a1\u6216\u4e8b\u4ef6\u7684\u6807\u7b7e\u3002\u53e6\u5916\uff0c\u60a8\u53ef\u4ee5\u4e2a\u6027\u5316\u6574\u4e2a\u7cfb\u7edf\u4f7f\u7528\u7684\u8bed\u8a00 - \u83dc\u5355\u9009\u9879\u3001\u6309\u94ae\u6587\u672c\u548c\u5de5\u5177\u63d0\u793a - \u4ee5\u5339\u914d\u60a8\u559c\u6b22\u7684\u63aa\u8f9e\u3002\u901a\u8fc7\u8fd9\u6837\u505a\uff0c\u60a8\u53ef\u4ee5\u786e\u4fdd <b>\u54c1\u724c\u4e00\u81f4\u6027<\/b> \u5e76\u4e3a\u5ba2\u6237\u63d0\u4f9b\u65e0\u7f1d\u4f53\u9a8c\u3002<\/p>\n<p>\u9664\u4e86\u91cd\u547d\u540d\u529f\u80fd\u5916\uff0cMailchimp \u7684 CRM \u8f6f\u4ef6\u8fd8\u63d0\u4f9b\u589e\u5f3a\u529f\u80fd <b>\u89c2\u4f17\u7ba1\u7406<\/b> \u548c <b>\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406<\/b>\u3002\u901a\u8fc7\u5229\u7528\u8fd9\u4e9b\u529f\u80fd\uff0c\u4f01\u4e1a\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u53d7\u4f17\u7684\u884c\u4e3a\u5e76\u63d0\u4f9b\u4e2a\u6027\u5316\u4f53\u9a8c\u3002<\/p>\n<p><b>\u4e13\u5bb6\u63d0\u793a\uff1a<\/b> \u5229\u7528 Mailchimp \u7684 CRM \u91cd\u547d\u540d\u529f\u80fd\u4f7f\u60a8\u7684 CRM \u5e73\u53f0\u4e0e\u60a8\u4f01\u4e1a\u7684\u72ec\u7279\u672f\u8bed\u548c\u54c1\u724c\u4fdd\u6301\u4e00\u81f4\u3002\u8fd9\u6709\u52a9\u4e8e\u63d0\u9ad8\u7528\u6237\u91c7\u7528\u7387\u3001\u7b80\u5316\u6d41\u7a0b\u5e76\u5728\u6574\u4e2a\u5ba2\u6237\u6c9f\u901a\u8fc7\u7a0b\u4e2d\u4fdd\u6301\u4e00\u81f4\u7684\u54c1\u724c\u4fe1\u606f\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Deal_management_and_phone_dialer_feature\"><\/span>\u4ea4\u6613\u7ba1\u7406\u548c\u7535\u8bdd\u62e8\u53f7\u5668\u529f\u80fd<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u5f7b\u5e95\u6539\u53d8\u5c0f\u578b\u4f01\u4e1a\u7684\u4ea4\u6613\u7ba1\u7406\u3002\u5b83\u63d0\u4f9b\u4e86\u4e00\u4e2a\u96c6\u4e2d\u5e73\u53f0\uff0c\u7528\u4e8e\u8ddf\u8e2a\u4ea4\u6613\u3001\u7b80\u5355\u7684\u6c9f\u901a\u3001\u589e\u5f3a\u7684\u534f\u4f5c\u548c\u6570\u636e\u9a71\u52a8\u7684\u89c1\u89e3\u3002\u8fd9\u7b80\u5316\u4e86\u7ba1\u7406\u9500\u552e\u673a\u4f1a\u3001\u62e8\u6253\u7535\u8bdd\u4ee5\u53ca\u4e0e\u56e2\u961f\u6210\u5458\u534f\u4f5c\u7684\u6d41\u7a0b\u3002\u6b64\u5916\uff0c\u4f01\u4e1a\u8fd8\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u5176\u9500\u552e\u6d3b\u52a8\uff0c\u4ece\u800c\u505a\u51fa\u6570\u636e\u9a71\u52a8\u7684\u51b3\u7b56\u3002 <\/p>\n<p><b>Zoho \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<\/b> \u8fd8\u63d0\u4f9b\u81ea\u52a8\u5316\u3001\u9ad8\u6548\u7684\u6f5c\u5728\u5ba2\u6237\u3001\u8054\u7cfb\u4eba\u3001\u5e10\u6237\u548c\u4ea4\u6613\u7ba1\u7406\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Zoho%E2%80%99s_free_CRM_software\"><\/span>Zoho \u7684\u514d\u8d39 CRM \u8f6f\u4ef6<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Zoho \u63d0\u4f9b\u514d\u8d39\u7684 CRM \u8f6f\u4ef6\u6765\u6ee1\u8db3\u4f01\u4e1a\u7684\u9700\u6c42\u3002\u5b83\u6709\u52a9\u4e8e\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb\u3002\u8be5\u8f6f\u4ef6\u5177\u6709\u8bb8\u591a\u7279\u6027\u548c\u529f\u80fd\u3002\u5b83\u63d0\u4f9b\uff1a<\/p>\n<ul>\n<li>\u89c6\u56fe\u3001\u4efb\u52a1\u548c\u4e8b\u4ef6\u7ba1\u7406\u3002<\/li>\n<li>\u6f5c\u5728\u5ba2\u6237\u3001\u8054\u7cfb\u4eba\u3001\u5e10\u6237\u548c\u4ea4\u6613\u7ba1\u7406\u3002<\/li>\n<li>\u5de5\u4f5c\u6d41\u7a0b\u548c\u8425\u9500\u81ea\u52a8\u5316\u3002<\/li>\n<\/ul>\n<p>\u6b64\u5916\uff0cZoho \u7684 CRM \u56e0\u5176\u7528\u6237\u53cb\u597d\u7684\u754c\u9762\u548c\u5b9a\u5236\u9009\u9879\u800c\u53d7\u5230\u8ba4\u53ef\u3002\u5b83\u65e8\u5728\u4f18\u5316\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u7b56\u7565\u3002\u5b83\u5141\u8bb8\u81ea\u5b9a\u4e49\u7ec6\u5206\u5e76\u63d0\u4f9b\u53d7\u4f17\u6d1e\u5bdf\u548c\u5206\u6790\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u96c6\u6210\uff0c\u4ee5\u63d0\u9ad8\u6574\u4f53\u8425\u9500\u7ee9\u6548\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Views_tasks_and_events_management\"><\/span>\u89c6\u56fe\u3001\u4efb\u52a1\u548c\u4e8b\u4ef6\u7ba1\u7406<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>\u4f50\u970d\u7684 <b>\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u8f6f\u4ef6<\/b> \u6709\u4e00\u4e2a\u60ca\u4eba\u7684\u529f\u80fd\u2014\u2014 <b>\u201c\u89c6\u56fe\u3001\u4efb\u52a1\u548c\u4e8b\u4ef6\u7ba1\u7406\u201d<\/b>\uff01\u5b83\u53ef\u4ee5\u5e2e\u52a9\u4f01\u4e1a\u8f7b\u677e\u7ba1\u7406\u4ed6\u4eec\u7684\u89c6\u56fe\u3001\u4efb\u52a1\u548c\u4e8b\u4ef6\u3002\u8fd9\u4f7f\u5f97\u65e5\u5e38\u6d3b\u52a8\u66f4\u5bb9\u6613\u7ec4\u7ec7\u548c\u8ddf\u8e2a\u3002\u4efb\u4f55\u91cd\u8981\u7684\u4e8b\u60c5\u90fd\u4e0d\u4f1a\u88ab\u9057\u6f0f\uff01\u6b64\u529f\u80fd\u53ef\u63d0\u9ad8\u751f\u4ea7\u529b\uff0c\u8ba9\u4f01\u4e1a\u80fd\u591f\u638c\u63a7\u81ea\u5df1\u7684\u65e5\u7a0b\u5b89\u6392\uff0c\u5e76\u6709\u6548\u5730\u5904\u7406\u5ba2\u6237\u5173\u7cfb\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Lead_contact_account_and_deal_management\"><\/span>\u6f5c\u5728\u5ba2\u6237\u3001\u8054\u7cfb\u4eba\u3001\u5ba2\u6237\u548c\u4ea4\u6613\u7ba1\u7406<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>\u6b64\u8868\u663e\u793a\u4e86\u56db\u79cd CRM \u8f6f\u4ef6\u9009\u9879\u7684\u6f5c\u5728\u5ba2\u6237\u3001\u8054\u7cfb\u4eba\u3001\u5ba2\u6237\u548c\u4ea4\u6613\u7ba1\u7406\u529f\u80fd\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u8f6f\u4ef6<\/th>\n<th>\u7ebf\u7d22\u7ba1\u7406<\/th>\n<th>\u8054\u7cfb\u65b9\u5f0f \u7ec4\u7ec7\u673a\u6784<\/th>\n<th>\u5e10\u6237\u7ba1\u7406<\/th>\n<th>\u4ea4\u6613\u8ffd\u8e2a<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u90ae\u4ef6\u9ed1\u7329\u7329<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<\/tr>\n<tr>\n<td>\u67a2\u7ebd\u70b9<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<\/tr>\n<tr>\n<td>\u65b0\u9c9c\u9500\u552e<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<\/tr>\n<tr>\n<td>Zoho<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<td>\u662f\u7684<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u6240\u6709\u56db\u79cd CRM \u8f6f\u4ef6\u90fd\u63d0\u4f9b\u4e86\u6f5c\u5728\u5ba2\u6237\u5f00\u53d1\u548c\u7ba1\u7406\u6240\u9700\u7684\u5de5\u5177\u3002\u5b83\u4eec\u8fd8\u63d0\u4f9b\u8054\u7cfb\u4eba\u3001\u5e10\u6237\u548c\u4ea4\u6613\u7ec4\u7ec7\u529f\u80fd\u3002<\/p>\n<p>\u4f46 <b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u662f\u4e00\u4e2a\u51fa\u8272\u7684\u9009\u62e9\u3002\u5b83\u901a\u8fc7\u7f51\u7ad9\u8868\u5355\u548c\u767b\u9646\u9875\u9762\u6355\u83b7\u6f5c\u5728\u5ba2\u6237\u3002\u5b83\u5bf9\u8054\u7cfb\u4eba\u8fdb\u884c\u5206\u6bb5\u4ee5\u8fdb\u884c\u6709\u9488\u5bf9\u6027\u7684\u6c9f\u901a\u3002\u5b83\u8fd8\u901a\u8fc7\u5168\u9762\u7684\u6d1e\u5bdf\u6765\u8ddf\u8e2a\u9500\u552e\u673a\u4f1a\u3002<\/p>\n<p>\u4e3a\u4e86\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\uff0c\u6295\u8d44\u50cf Mailchimp \u8fd9\u6837\u53ef\u9760\u7684 CRM \u8f6f\u4ef6\u53ef\u4ee5\u6709\u6548\u5730\u7b80\u5316\u6f5c\u5728\u5ba2\u6237\u3001\u8054\u7cfb\u4eba\u3001\u5ba2\u6237\u548c\u4ea4\u6613\u7ba1\u7406\u3002<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Workflow_automation_and_marketing_automation\"><\/span>\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316\u548c\u8425\u9500\u81ea\u52a8\u5316<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u662f\u6765\u5e2e\u5fd9\u7684\u3002\u89e3\u9501\u8054\u7cfb\u4eba\u7ba1\u7406\u3001\u81ea\u5b9a\u4e49\u7ec6\u5206\u3001\u53d7\u4f17\u6d1e\u5bdf\u3001\u4e2a\u6027\u5316\u4ee5\u53ca\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u65e0\u7f1d\u96c6\u6210\u7684\u79d8\u5bc6\uff01<\/p>\n<p>\u548c <strong>\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316<\/strong>\uff0c\u4f01\u4e1a\u53ef\u4ee5\u81ea\u52a8\u6267\u884c\u91cd\u590d\u6027\u4efb\u52a1\uff0c\u4f8b\u5982\u6570\u636e\u8f93\u5165\u3001\u5b89\u6392\u7ea6\u4f1a\u3001\u53d1\u9001\u540e\u7eed\u7535\u5b50\u90ae\u4ef6\u7b49\u3002\u8fd9\u4f7f\u5458\u5de5\u6709\u66f4\u591a\u65f6\u95f4\u4e13\u6ce8\u4e8e\u6218\u7565\u8ba1\u5212\u3002<\/p>\n<p>CRM \u8f6f\u4ef6 <strong>\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316<\/strong> \u529f\u80fd\u4f7f\u4f01\u4e1a\u80fd\u591f\u521b\u5efa\u6f5c\u5728\u5ba2\u6237\u57f9\u80b2\u3001\u5ba2\u6237\u5f15\u5bfc\u548c\u9500\u552e\u6f0f\u6597\u7ba1\u7406\u7684\u6807\u51c6\u5316\u6d41\u7a0b\u3002\u8fd9\u786e\u4fdd\u4e86\u5728\u6574\u4e2a\u65c5\u7a0b\u4e2d\u4e00\u81f4\u4e14\u9ad8\u6548\u5730\u5904\u7406\u5ba2\u6237\u4ea4\u4e92\u3002<\/p>\n<p><strong>\u8425\u9500\u81ea\u52a8\u5316<\/strong> \u5e2e\u52a9\u4f01\u4e1a\u6839\u636e\u5ba2\u6237\u884c\u4e3a\u3001\u504f\u597d\u548c\u4eba\u53e3\u7edf\u8ba1\u6570\u636e\u53d1\u9001\u4e2a\u6027\u5316\u6d88\u606f\u3002\u5b83\u8fd8\u6709\u52a9\u4e8e\u521b\u5efa\u81ea\u52a8\u7535\u5b50\u90ae\u4ef6\u5e8f\u5217\u3001\u7ec6\u5206\u8054\u7cfb\u4eba\u548c\u8ddf\u8e2a\u6d3b\u52a8\u7ee9\u6548\u3002<\/p>\n<p>\u6b64\u5916\uff0c <strong>\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316<\/strong> \u548c <strong>\u8425\u9500\u81ea\u52a8\u5316<\/strong> \u5bf9\u4e8e\u5e0c\u671b\u6709\u6548\u5229\u7528 CRM \u8f6f\u4ef6\u8fdb\u884c\u53d7\u4f17\u7ba1\u7406\u7684\u5c0f\u578b\u4f01\u4e1a\u6765\u8bf4\u81f3\u5173\u91cd\u8981\u3002\u7b80\u5316\u8fd0\u8425\u3001\u63d0\u9ad8\u751f\u4ea7\u529b\u3001\u5438\u5f15\u5ba2\u6237\u5e76\u63a8\u52a8\u6536\u5165\u589e\u957f\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Understanding_Mailchimp%E2%80%99s_CRM_software\"><\/span>\u4e86\u89e3 Mailchimp \u7684 CRM \u8f6f\u4ef6<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Mailchimp \u7684 CRM \u8f6f\u4ef6\u662f\u4e00\u6b3e\u529f\u80fd\u5f3a\u5927\u7684\u5de5\u5177\uff0c\u5177\u6709\u591a\u79cd\u65e8\u5728\u7b80\u5316\u60a8\u7684\u8425\u9500\u5de5\u4f5c\u7684\u529f\u80fd\u3002\u5728\u672c\u8282\u4e2d\uff0c\u6211\u4eec\u5c06\u6df1\u5165\u63a2\u8ba8 Mailchimp CRM \u5e73\u53f0\u7684\u7ec6\u8282\uff0c\u5305\u62ec\u6982\u8ff0\u5176\u8425\u9500\u529f\u80fd\u3001\u8054\u7cfb\u4eba\u7ba1\u7406\u548c\u81ea\u5b9a\u4e49\u7ec6\u5206\u3001\u53d7\u4f17\u6d1e\u5bdf\u548c\u5206\u6790\uff0c\u4ee5\u53ca\u4e2a\u6027\u5316\u548c\u884c\u4e3a\u5b9a\u4f4d\u3002\u6b64\u5916\uff0c\u6211\u4eec\u8fd8\u5c06\u4e86\u89e3 Mailchimp \u5982\u4f55\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u96c6\u6210\uff0c\u8ba9\u60a8\u5168\u9762\u4e86\u89e3\u8be5\u8f6f\u4ef6\u7684\u529f\u80fd\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Overview_of_Mailchimp%E2%80%99s_marketing_CRM_platform\"><\/span>Mailchimp \u8425\u9500 CRM \u5e73\u53f0\u6982\u8ff0<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>\u6587\u672c\uff1a<\/b><\/p>\n<p><b>Mailchimp \u7684\u8425\u9500 CRM \u5e73\u53f0<\/b> \u53ef\u4ee5\u4e3a\u4f01\u4e1a\u63d0\u4f9b\u5f88\u591a\u4e1c\u897f\u3002\u5b83\u62e5\u6709\u5e2e\u52a9\u7ba1\u7406\u53d7\u4f17\u5e76\u4e0e\u53d7\u4f17\u4e92\u52a8\u7684\u5de5\u5177\u3002\u6b64\u5916\uff0c\u4f01\u4e1a\u8fd8\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u5ba2\u6237\u7684\u884c\u4e3a\u548c\u504f\u597d\u3002\u53e6\u5916\uff0c\u5b83\u8fd8\u4e0e\u6700\u559c\u6b22\u7684\u5de5\u5177\u96c6\u6210\u3002\u5b83\u8fd8\u63d0\u4f9b\u8054\u7cfb\u4eba\u7ec4\u7ec7\u3001\u7ec6\u5206\u548c\u901a\u4fe1\u7ee9\u6548\u89c1\u89e3\u3002<\/p>\n<p>\u4e0e\u5176\u4ed6\u514d\u8d39 CRM \u8f6f\u4ef6\u9009\u9879\u76f8\u6bd4\uff0c <b>Mailchimp \u8131\u9896\u800c\u51fa<\/b>\u3002\u5b83\u6db5\u76d6\u7684\u4e0d\u4ec5\u4ec5\u662f HubSpot \u548c Freshsales\u3002 Zoho \u4e5f\u6709\u4e00\u4e9b\u529f\u80fd\uff0c\u4f46 Mailchimp \u5177\u6709\u81ea\u5b9a\u4e49\u5206\u6bb5\u548c\u96c6\u6210\u7684\u53ef\u80fd\u6027\u3002<\/p>\n<p>\u4e3a\u4e86\u5145\u5206\u5229\u7528 Mailchimp\uff0c\u7ec4\u7ec7\u5e94\u8be5\u4f7f\u7528\u8054\u7cfb\u4eba\u7ba1\u7406\u529f\u80fd\u3002\u4ed6\u4eec\u5e94\u8be5\u7ec4\u7ec7\u8054\u7cfb\u4eba\u5e76\u4f7f\u7528\u81ea\u5b9a\u4e49\u7ec6\u5206\u3002\u4ed6\u4eec\u5e94\u8be5\u5229\u7528 Mailchimp \u7684\u5206\u6790\u5de5\u5177\u3002\u6700\u540e\uff0c\u4ed6\u4eec\u5e94\u8be5\u5c06 Mailchimp \u4e0e\u5176\u4ed6\u8425\u9500\u5de5\u5177\u96c6\u6210\u3002<\/p>\n<p>\u901a\u8fc7\u5b9e\u65bd\u8fd9\u4e9b\u5efa\u8bae\uff0c\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u5145\u5206\u5229\u7528 Mailchimp\u3002\u5b83\u5141\u8bb8\u4ed6\u4eec\u5b9a\u5236\u4ed6\u4eec\u7684\u53d7\u4f17\u3002 Mailchimp \u4f7f\u4ed6\u4eec\u80fd\u591f\u8f7b\u677e\u5730\u505a\u5230\u8fd9\u4e00\u70b9\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Contact_management_and_custom_segmentation\"><\/span>\u8054\u7cfb\u4eba\u7ba1\u7406\u548c\u81ea\u5b9a\u4e49\u7ec6\u5206<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>\u6587\u672c\uff1a<\/b> Mailchimp CRM \u8f6f\u4ef6\u63d0\u4f9b\u9ad8\u6548\u7684\u8054\u7cfb\u4eba\u7ba1\u7406\u548c\u81ea\u5b9a\u4e49\u7ec6\u5206\u9009\u9879\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u63d0\u4f9b\u4e86\u589e\u5f3a\u53d7\u4f17\u7ba1\u7406\u7684\u72ec\u7279\u529f\u80fd\u3002\u548c <b>Mailchimp \u5ba2\u6237\u5173\u7cfb\u7ba1\u7406<\/b>\uff0c\u4f01\u4e1a\u53ef\u4ee5\u4fdd\u5b58\u8054\u7cfb\u4fe1\u606f\u3002\u4f46\u4ed6\u4eec\u4e5f\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u53d7\u4f17\u7684\u884c\u4e3a\u548c\u504f\u597d\u3002\u8fd9\u6709\u52a9\u4e8e\u4f01\u4e1a\u4e3a\u5ba2\u6237\u521b\u9020\u4e2a\u6027\u5316\u4f53\u9a8c\u3002 <em>\u7ed3\u679c\uff1f\u66f4\u7262\u56fa\u7684\u5173\u7cfb\u548c\u66f4\u9ad8\u7684\u54c1\u724c\u5fe0\u8bda\u5ea6\u3002<\/em><\/p>\n<p>\u5c0f\u4f01\u4e1a\u53ef\u4ee5\u4f7f\u7528 <b>Mailchimp \u5ba2\u6237\u5173\u7cfb\u7ba1\u7406<\/b> \u6765\u7ba1\u7406\u4ed6\u4eec\u7684\u89c2\u4f17\u3002\u6b64\u5916\uff0c\u4ed6\u4eec\u8fd8\u53ef\u4ee5\u83b7\u5f97\u6709\u5173\u5ba2\u6237\u7684\u5b9d\u8d35\u89c1\u89e3\u3002 <b>Mailchimp \u5ba2\u6237\u5173\u7cfb\u7ba1\u7406<\/b> \u5e2e\u52a9\u7ec4\u7ec7\u8054\u7cfb\u4eba\u3001\u7ec6\u5206\u53d7\u4f17\u548c\u4e2a\u6027\u5316\u6c9f\u901a\u3002\u6240\u6709\u8fd9\u4e9b\u90fd\u6709\u52a9\u4e8e\u4f01\u4e1a\u4e0e\u5ba2\u6237\u5efa\u7acb\u66f4\u7262\u56fa\u7684\u5173\u7cfb\u3002\u5e0c\u671b\u4f18\u5316\u53d7\u4f17\u7ba1\u7406\u7b56\u7565\u7684\u4f01\u4e1a\u53ef\u80fd\u5e0c\u671b\u4f7f\u7528\u4ee5\u4e0b\u63d0\u4f9b\u7684\u529f\u80fd <b>Mailchimp \u5ba2\u6237\u5173\u7cfb\u7ba1\u7406<\/b> \u8f6f\u4ef6\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Audience_insights_and_analytics\"><\/span>\u53d7\u4f17\u6d1e\u5bdf\u548c\u5206\u6790<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>\u90ae\u4ef6\u9ed1\u7329\u7329<\/b> \u4ee5\u5176\u4f17\u591a\u7684\u53d7\u4f17\u6d1e\u5bdf\u548c\u5206\u6790\u529f\u80fd\u800c\u8131\u9896\u800c\u51fa\u3002\u5176CRM\u5e73\u53f0\u8ba9\u53d7\u4f17\u5168\u65b9\u4f4d\u4e86\u89e3\u3002\u5b83\u53ef\u4ee5\u8f7b\u677e\u5730\u4e0e\u5176\u4ed6\u5de5\u5177\u914d\u5408\u4f7f\u7528\uff0c\u5e76\u5177\u6709\u8054\u7cfb\u4eba\u7ec4\u7ec7\u548c\u5206\u6bb5\u529f\u80fd\u3002 Mailchimp \u8fd8\u63d0\u4f9b\u6709\u5173\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u7684\u8be6\u7ec6\u89c1\u89e3\u3002\u56e0\u6b64\uff0c\u5bf9\u4e8e\u60f3\u8981\u7ba1\u7406\u53d7\u4f17\u5e76\u83b7\u5f97\u66f4\u597d\u7ed3\u679c\u7684\u5c0f\u578b\u4f01\u4e1a\u6765\u8bf4\uff0c\u8fd9\u662f\u4e00\u4e2a\u4e0d\u9519\u7684\u9009\u62e9\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Personalization_and_behavioral_targeting\"><\/span>\u4e2a\u6027\u5316\u548c\u884c\u4e3a\u5b9a\u4f4d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u96c7\u7528\u4e86\u4e00\u5bb6\u5c0f\u578b\u5728\u7ebf\u7cbe\u54c1\u5e97 <b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u52a0\u5f3a\u4ed6\u4eec\u7684\u4e2a\u6027\u5316\u548c\u9488\u5bf9\u6027\u4e3e\u63aa\u3002\u4ed6\u4eec\u5229\u7528\u5206\u6790\u5de5\u5177\u6765\u8c03\u67e5\u5ba2\u6237\u5728\u5176\u7f51\u7ad9\u4e0a\u7684\u6d4f\u89c8\u884c\u4e3a\u548c\u504f\u597d\u3002\u901a\u8fc7\u4e86\u89e3\u4eba\u4eec\u6700\u611f\u5174\u8da3\u7684\u4ea7\u54c1\uff0c\u4ed6\u4eec\u53d1\u9001\u4e86\u5e26\u6709\u63a8\u8350\u7684\u5b9a\u5236\u7535\u5b50\u90ae\u4ef6\u3002\u70b9\u51fb\u7387\u548c\u8f6c\u5316\u7387\u76f4\u7ebf\u4e0a\u5347\uff0c\u5ba2\u6237\u559c\u6b22\u91cf\u8eab\u5b9a\u5236\u7684\u5efa\u8bae\u3002\u8fd9\u5bb6\u7cbe\u54c1\u5e97\u7684\u6210\u529f\u8868\u660e <em>\u5c0f\u578b\u4f01\u4e1a CRM \u8f6f\u4ef6\u7684\u4e2a\u6027\u5316\u548c\u5b9a\u4f4d\u80fd\u529b<\/em>.<\/p>\n<p>\u51c6\u5907\u597d\u5c06\u60a8\u7684\u53d7\u4f17\u7ba1\u7406\u63d0\u5347\u5230\u65b0\u7684\u9ad8\u5ea6\u4e86\u5417\uff1f <em>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/em> \u5c31\u50cf\u62e5\u6709\u4e00\u4e2a\u53ef\u4ee5\u8bfb\u61c2\u601d\u60f3\u3001\u7ec4\u7ec7\u8054\u7cfb\u4eba\u5e76\u63d0\u4f9b\u5b9a\u5236\u4f53\u9a8c\u7684\u79c1\u4eba\u52a9\u7406\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Integration_with_other_CRM_marketing_tools\"><\/span>\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u96c6\u6210<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u6574\u5408 <b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u914d\u5408\uff0c\u6253\u9020\u7ec8\u6781\u53d7\u4f17\u7ba1\u7406\u4f53\u9a8c\uff01\u901a\u8fc7\u8bbf\u95ee\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316\u548c\u6f5c\u5728\u5ba2\u6237\u7ba1\u7406\u7b49\u9644\u52a0\u529f\u80fd\uff0c\u4f01\u4e1a\u53ef\u4ee5\u7b80\u5316\u6d41\u7a0b\u5e76\u63d0\u9ad8\u7ba1\u7406\u53d7\u4f17\u7684\u6548\u7387\u3002<\/p>\n<p>\u7684\u6574\u5408 <b>Mailchimp \u7684 CRM \u8f6f\u4ef6<\/b> \u4f7f\u4f01\u4e1a\u80fd\u591f\u5168\u9762\u4e86\u89e3\u5176\u53d7\u4f17\u3002\u6b64\u5916\uff0c\u51ed\u501f\u5bf9\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u6d1e\u5bdf\uff0c\u4f01\u4e1a\u53ef\u4ee5\u5411\u53d7\u4f17\u63d0\u4f9b\u6709\u9488\u5bf9\u6027\u7684\u4e2a\u6027\u5316\u4fe1\u606f\uff0c\u4ece\u800c\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u8f6c\u5316\u7387\u3002<\/p>\n<p>\u8de8\u5e73\u53f0\u540c\u6b65\u6570\u636e\u5e76\u4fdd\u6301\u5ba2\u6237\u4fe1\u606f\u6700\u65b0\uff01\u4eab\u53d7\u8054\u7cfb\u4eba\u7ec4\u7ec7\u548c\u7ec6\u5206\uff0c\u4ee5\u53ca\u7528\u4e8e\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7684\u8425\u9500\u5de5\u5177\u3002<\/p>\n<p>\u7ed3\u675f\u60a8\u7684\u65c5\u7a0b <b>\u90ae\u4ef6\u9ed1\u7329\u7329<\/b> \u4ee5\u53ca\u5176\u65e0\u4e0e\u4f26\u6bd4\u7684 CRM \u8f6f\u4ef6\u548c\u4e00\u4e1d\u9ed1\u8272\u5e7d\u9ed8\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>\u7ed3\u8bba<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4e86\u89e3 CRM \u8f6f\u4ef6\u5bf9\u5c0f\u578b\u4f01\u4e1a\u7684\u5f3a\u5927\u529f\u80fd\u4ee5\u53ca Mailchimp CRM \u5982\u4f55\u5f7b\u5e95\u6539\u53d8\u60a8\u7684\u53d7\u4f17\u7ba1\u7406\u3002\u63ed\u793a\u5728\u5c0f\u578b\u4f01\u4e1a\u73af\u5883\u4e2d\u4f7f\u7528 CRM \u7684\u91cd\u8981\u6027\uff0c\u5e76\u63a2\u7d22\u9009\u62e9 Mailchimp \u4f5c\u4e3a CRM \u89e3\u51b3\u65b9\u6848\u6240\u5e26\u6765\u7684\u4f17\u591a\u597d\u5904\u3002\u6700\u540e\uff0c\u6211\u4eec\u5c06\u63d0\u51fa\u4e00\u4e9b\u6700\u7ec8\u7684\u60f3\u6cd5\u548c\u5efa\u8bae\uff0c\u4ee5\u5e2e\u52a9\u5c0f\u578b\u4f01\u4e1a\u5c31\u5176 CRM \u9700\u6c42\u505a\u51fa\u660e\u667a\u7684\u51b3\u7b56\u3002\u51c6\u5907\u597d\u5229\u7528 Mailchimp CRM \u7b80\u5316\u60a8\u7684\u8fd0\u8425\u5e76\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_importance_of_using_CRM_software_for_small_businesses\"><\/span>\u4f7f\u7528 CRM \u8f6f\u4ef6\u5bf9\u5c0f\u578b\u4f01\u4e1a\u7684\u91cd\u8981\u6027<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>CRM \u8f6f\u4ef6\u5bf9\u4e8e\u5c0f\u578b\u4f01\u4e1a\u81f3\u5173\u91cd\u8981\u3002\u5b83\u6709\u52a9\u4e8e <b>\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb<\/b>\uff0c\u63d0\u4f9b\u4e2a\u6027\u5316\u4f53\u9a8c\uff0c\u5e76\u6539\u5584\u53d7\u4f17\u7ba1\u7406\u3002 CRM \u8f6f\u4ef6\u5141\u8bb8\u4f01\u4e1a\u8ddf\u8e2a\u548c\u5206\u6790\u5ba2\u6237\u4e92\u52a8\uff0c\u5e2e\u52a9\u4ed6\u4eec <b>\u4e86\u89e3\u5ba2\u6237\u7684\u884c\u4e3a\u548c\u504f\u597d<\/b>\u3002\u8fd9\u4e9b\u4fe1\u606f\u53ef\u7528\u4e8e\u5b9a\u5236\u8425\u9500\u7b56\u7565\u3001\u63d0\u9ad8\u5ba2\u6237\u53c2\u4e0e\u5ea6\u5e76\u4fc3\u8fdb\u9500\u552e\u589e\u957f\u3002<\/p>\n<p>CRM \u8f6f\u4ef6\u5141\u8bb8 <b>\u7b80\u5316\u7684\u6c9f\u901a\u6d41\u7a0b<\/b> \u5e76\u63d0\u9ad8\u4e86\u5ba2\u6237\u6ee1\u610f\u5ea6\u3002\u5b83\u53ef\u4ee5\u7ec4\u7ec7\u8054\u7cfb\u4eba\u3001\u7ec6\u5206\u53d7\u4f17\u5e76\u6709\u6548\u7ba1\u7406\u4e0e\u5ba2\u6237\u7684\u4ea4\u4e92\u3002\u8fd9\u4e3a\u6bcf\u4e2a\u5ba2\u6237\u63d0\u4f9b\u4e86\u5b9a\u5236\u4f53\u9a8c\u3002\u6b64\u5916\uff0cCRM \u8f6f\u4ef6\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u6c9f\u901a\u6a21\u5f0f\u548c\u504f\u597d\uff0c\u4ee5\u4fbf\u4f01\u4e1a\u53ef\u4ee5\u4fee\u6539\u5176\u8425\u9500\u7b56\u7565\u3002<\/p>\n<p><b>\u90ae\u4ef6\u9ed1\u7329\u7329\u7684<\/b> \u514d\u8d39\u7684 CRM \u8f6f\u4ef6\u63d0\u4f9b\u4e86\u4e00\u4e2a\u62a5\u544a\u4eea\u8868\u677f\u6765\u8ddf\u8e2a\u5173\u952e\u6307\u6807\u3002\u6700\u91cd\u8981\u7684\u662f\uff0c <b>\u65b0\u9c9c\u9500\u552e'<\/b> \u514d\u8d39\u7684 CRM \u8f6f\u4ef6\u5305\u62ec\u4efb\u52a1\u7ba1\u7406\u529f\u80fd\u548c\u9884\u7ea6\u5b89\u6392\u529f\u80fd\u3002 <b>\u4f50\u970d\u7684<\/b> \u514d\u8d39\u7684 CRM \u7cfb\u7edf\u5177\u6709\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52a8\u5316\u548c\u8425\u9500\u81ea\u52a8\u5316\u5143\u7d20\uff0c\u4f7f\u6f5c\u5728\u5ba2\u6237\u5f00\u53d1\u53d8\u5f97\u66f4\u5bb9\u6613\u3001\u66f4\u9ad8\u6548\u3002<\/p>\n<p>\u7b80\u800c\u8a00\u4e4b\uff0cCRM\u8f6f\u4ef6\u662f\u5c0f\u578b\u4f01\u4e1a\u7684\u5fc5\u5907\u8f6f\u4ef6\u3002\u5b83\u4f7f\u4ed6\u4eec\u80fd\u591f\u7ba1\u7406\u5ba2\u6237\u5173\u7cfb\u3001\u7b80\u5316\u6c9f\u901a\u6d41\u7a0b\u5e76\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u3002\u6b63\u786e\u7684 CRM \u8f6f\u4ef6\u53ef\u5e2e\u52a9\u5c0f\u578b\u4f01\u4e1a\u901a\u8fc7\u589e\u52a0\u9500\u552e\u589e\u957f\u3001\u63d0\u9ad8\u5ba2\u6237\u53c2\u4e0e\u5ea6\u548c\u6709\u9488\u5bf9\u6027\u7684\u8425\u9500\u7b56\u7565\u6765\u5b9e\u73b0\u957f\u671f\u6210\u529f\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Benefits_of_choosing_Mailchimp_CRM_for_audience_management\"><\/span>\u9009\u62e9 Mailchimp CRM \u8fdb\u884c\u53d7\u4f17\u7ba1\u7406\u7684\u597d\u5904<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Mailchimp CRM \u4e3a\u9ad8\u6548\u7684\u53d7\u4f17\u7ba1\u7406\u63d0\u4f9b\u4e86\u8bb8\u591a\u4f18\u52bf\u3002<\/p>\n<ol>\n<li>\u5b83\u7ed9\u51fa\u4e86\u4e00\u4e2a <b>\u89c2\u4f17\u7684\u5b8c\u6574\u89c6\u91ce<\/b>\uff0c\u8fd9\u6837\u4f01\u4e1a\u5c31\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u5ba2\u6237\u7684\u884c\u4e3a\u548c\u54c1\u5473\u3002<\/li>\n<li>\u8be5\u8f6f\u4ef6\u8fd8\u53ef\u4ee5\u4e0e\u9996\u9009\u5de5\u5177\u987a\u5229\u96c6\u6210\uff0c\u4ece\u800c\u4f7f <b>\u6570\u636e\u6536\u96c6\u548c\u5206\u6790\u66f4\u7b80\u5355<\/b>.<\/li>\n<li>\u6b64\u5916\uff0cMailchimp CRM \u4f7f <b>\u8054\u7cfb\u7ec4\u7ec7\u548c\u7ec6\u5206\u66f4\u5bb9\u6613<\/b>\uff0c\u5141\u8bb8\u516c\u53f8\u9488\u5bf9\u7279\u5b9a\u7fa4\u4f53\u8fdb\u884c\u4e2a\u6027\u5316\u6c9f\u901a\u3002<\/li>\n<li>\u53e6\u5916\uff0c\u5b83\u8fd8\u63d0\u4f9b\u4e86\u4ee5\u4e0b\u65b9\u9762\u7684\u89c1\u89e3\uff1a <b>\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c<\/b>\uff0c\u5e2e\u52a9\u4f01\u4e1a\u6539\u8fdb\u8425\u9500\u7b56\u7565\u3002<\/li>\n<\/ol>\n<p>\u603b\u4e4b\uff0c\u5229\u7528 Mailchimp CRM \u8fdb\u884c\u53d7\u4f17\u7ba1\u7406\u7684\u597d\u5904\u662f\uff1a<\/p>\n<ul>\n<li>\u89c2\u4f17\u7efc\u5408\u89c6\u89d2<\/li>\n<li>\u4e0e\u559c\u7231\u7684\u5de5\u5177\u96c6\u6210<\/li>\n<li>\u8054\u7cfb\u7ec4\u7ec7\u548c\u7ec6\u5206<\/li>\n<li>\u5173\u4e8e\u6c9f\u901a\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u89c1\u89e3<\/li>\n<\/ul>\n<p>\u6b64\u5916\uff0cMailchimp \u7684 CRM \u8f6f\u4ef6\u8fd8\u63d0\u4f9b\u72ec\u7279\u7684\u529f\u80fd\uff0c\u53ef\u63d0\u9ad8\u53d7\u4f17\u7ba1\u7406\u7684\u6548\u7387\u3002<\/p>\n<p>\u4f7f\u7528\u7528\u6237\u53cb\u597d\u7684\u8054\u7cfb\u4eba\u7ba1\u7406\u529f\u80fd\u548c\u81ea\u5b9a\u4e49\u7ec6\u5206\u9009\u9879\uff0c\u4f01\u4e1a\u53ef\u4ee5\u5feb\u901f\u5bf9\u5176\u5ba2\u6237\u6570\u636e\u8fdb\u884c\u6392\u5e8f\u5e76\u76f8\u5e94\u5730\u4fee\u6539\u5176\u901a\u4fe1\u3002<\/p>\n<p>\u8be5\u5e73\u53f0\u8fd8\u63d0\u4f9b\u6709\u7528\u7684\u53d7\u4f17\u6d1e\u5bdf\u548c\u5206\u6790\uff0c\u4ee5\u8861\u91cf\u6d3b\u52a8\u7ee9\u6548\u5e76\u505a\u51fa\u57fa\u4e8e\u6570\u636e\u7684\u51b3\u7b56\u3002<\/p>\n<p>\u6b64\u5916\uff0cMailchimp CRM \u5141\u8bb8\u5b9a\u5236\u548c\u884c\u4e3a\u5b9a\u4f4d\uff0c\u4ee5\u4fbf\u4e3a\u5ba2\u6237\u63d0\u4f9b\u66f4\u591a\u76f8\u5173\u5185\u5bb9\u3002<\/p>\n<p>\u6700\u540e\uff0c\u5b83\u53ef\u4ee5\u8f7b\u677e\u5730\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u8fde\u63a5\uff0c\u4e3a\u4f01\u4e1a\u63d0\u4f9b\u7ba1\u7406\u53d7\u4f17\u7684\u5168\u9762\u7b54\u6848\u3002<\/p>\n<p>\u9664\u4e86\u8fd9\u4e9b\u597d\u5904\u4e4b\u5916\uff0c\u503c\u5f97\u6ce8\u610f\u7684\u662fMailchimp\u7684CRM\u8f6f\u4ef6\u56e0\u5176\u7528\u6237\u53cb\u597d\u7684\u754c\u9762\u548c\u5f3a\u5927\u7684\u529f\u80fd\u800c\u5728\u4e1a\u754c\u5e7f\u53d7\u6b22\u8fce\u3002<\/p>\n<p>\u51ed\u501f\u5e9e\u5927\u7684\u7528\u6237\u7fa4\u548c\u5ba2\u6237\u7684\u79ef\u6781\u53cd\u9988\uff0cMailchimp \u5df2\u6210\u4e3a\u5bfb\u6c42\u9ad8\u6548\u53d7\u4f17\u7ba1\u7406\u7684\u5c0f\u578b\u4f01\u4e1a\u7684\u53ef\u9760\u9009\u62e9\u3002<\/p>\n<p>\u6709\u8da3\u7684\u4e8b\u5b9e\uff1a2020 \u5e74\uff0cSoftware Advice \u8fdb\u884c\u4e86\u4e00\u9879\u7814\u7a76\uff0c\u6839\u636e\u6613\u7528\u6027\u548c\u5ba2\u6237\u6ee1\u610f\u5ea6\uff0c\u5c06 Mailchimp \u8bc4\u4e3a\u5c0f\u578b\u4f01\u4e1a\u7684\u9996\u9009 CRM \u8f6f\u4ef6\u9009\u62e9\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Final_thoughts_and_recommendations_for_small_businesses\"><\/span>\u9488\u5bf9\u5c0f\u578b\u4f01\u4e1a\u7684\u6700\u7ec8\u60f3\u6cd5\u548c\u5efa\u8bae\u3002<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>CRM \u8f6f\u4ef6\u5bf9\u4e8e\u5c0f\u578b\u4f01\u4e1a\u81f3\u5173\u91cd\u8981\u3002\u5b83\u6709\u52a9\u4e8e\u7ec4\u7ec7\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u6d41\u7a0b\u4ee5\u53ca\u4e0e\u5ba2\u6237\u7684\u6c9f\u901a\uff0c\u4ece\u800c\u63d0\u9ad8\u6574\u4f53\u4e1a\u52a1\u7ee9\u6548\u3002\u4ee5\u4e0b\u662f\u5c0f\u578b\u4f01\u4e1a\u9700\u8981\u601d\u8003\u7684\u4e00\u4e9b\u8981\u70b9\uff1a<\/p>\n<ol>\n<li><b>\u9009\u62e9\u6b63\u786e\u7684 CRM \u8f6f\u4ef6\u81f3\u5173\u91cd\u8981<\/b>\u3002\u5c0f\u578b\u4f01\u4e1a\u5e94\u8be5\u9009\u62e9\u5177\u6709\u8bb8\u591a\u9002\u5408\u5176\u9700\u6c42\u7684\u7279\u6027\u548c\u529f\u80fd\u7684 CRM \u7cfb\u7edf\u3002 <b>Mailchimp \u5ba2\u6237\u5173\u7cfb\u7ba1\u7406<\/b> \u56e0\u5176\u7528\u6237\u53cb\u597d\u7684\u754c\u9762\u548c\u7528\u4e8e\u8054\u7cfb\u4eba\u7ba1\u7406\u3001\u53d7\u4f17\u7ec6\u5206\u548c\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u5e7f\u6cdb\u5de5\u5177\u800c\u6210\u4e3a\u9996\u9009\u3002<\/li>\n<li><b>\u6210\u529f\u7684\u53d7\u4f17\u7ba1\u7406\u5bf9\u4e8e\u5c0f\u578b\u4f01\u4e1a\u81f3\u5173\u91cd\u8981<\/b>\u3002 Mailchimp CRM \u63d0\u4f9b\u4e86\u53d7\u4f17\u7684\u5b8c\u6574\u89c6\u56fe\uff0c\u8ba9\u4f01\u4e1a\u80fd\u591f\u6df1\u5165\u4e86\u89e3\u5ba2\u6237\u7684\u559c\u597d\u3001\u884c\u4e3a\u548c\u9700\u6c42\u3002\u8fd9\u6837\u53ef\u4ee5\u8fdb\u884c\u6709\u9488\u5bf9\u6027\u7684\u5e7f\u544a\u6d3b\u52a8\u548c\u4e2a\u6027\u5316\u6d88\u606f\uff0c\u4ee5\u63d0\u9ad8\u5ba2\u6237\u53c2\u4e0e\u5ea6\u548c\u6ee1\u610f\u5ea6\u3002<\/li>\n<li><b>\u4e0e\u5176\u4ed6 CRM \u8425\u9500\u5de5\u5177\u94fe\u63a5\u5bf9\u4e8e\u5c0f\u578b\u4f01\u4e1a\u6765\u8bf4\u662f\u4e00\u4e2a\u5de8\u5927\u7684\u4f18\u52bf<\/b>\u3002 Mailchimp CRM \u4e0e\u8bb8\u591a\u6d41\u884c\u7684\u5de5\u5177\u65e0\u7f1d\u96c6\u6210\uff0c\u4f8b\u5982\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u5e73\u53f0\u548c\u5e7f\u544a\u7ba1\u7406\u7cfb\u7edf\u3002\u8fd9\u79cd\u96c6\u6210\u6d88\u9664\u4e86\u4e0d\u540c\u7cfb\u7edf\u4e4b\u95f4\u624b\u52a8\u6570\u636e\u4f20\u8f93\u7684\u5fc5\u8981\u6027\uff0c\u4ece\u800c\u786e\u4fdd\u4e86\u5de5\u4f5c\u6d41\u7a0b\u7684\u987a\u5229\u8fdb\u884c\u5e76\u63d0\u9ad8\u4e86\u751f\u4ea7\u7387\u3002<\/li>\n<\/ol>\n<p>\u6b64\u5916\uff0cMailchimp CRM \u5177\u6709\u5f3a\u5927\u7684\u5206\u6790\u529f\u80fd\uff0c\u53ef\u4ee5\u63d0\u4f9b\u8be6\u7ec6\u7684\u53d7\u4f17\u6d1e\u5bdf\u3002\u8fd9\u6709\u52a9\u4e8e\u5c0f\u578b\u4f01\u4e1a\u83b7\u53d6\u6709\u5173\u5ba2\u6237\u884c\u4e3a\u6a21\u5f0f\u3001\u8d2d\u4e70\u5386\u53f2\u8bb0\u5f55\u548c\u53c2\u4e0e\u5ea6\u6307\u6807\u7684\u4fe1\u606f\u3002\u8fd9\u4e9b\u89c1\u89e3\u652f\u6301\u6570\u636e\u9a71\u52a8\u7684\u51b3\u7b56\uff0c\u5e76\u6709\u52a9\u4e8e\u4f18\u5316\u5e7f\u544a\u7b56\u7565\u4ee5\u83b7\u5f97\u66f4\u597d\u7684\u7ed3\u679c\u3002<\/p>\n<p>\u6700\u540e\uff0cMailchimp \u7684 <b>\u514d\u8d39 CRM \u8f6f\u4ef6<\/b> \u5bf9\u4e8e\u9884\u7b97\u6709\u9650\u7684\u5c0f\u578b\u4f01\u4e1a\u5c24\u5176\u6709\u5229\u3002\u8fd9\u4f7f\u4ed6\u4eec\u65e0\u9700\u989d\u5916\u8d39\u7528\u5373\u53ef\u8bbf\u95ee\u91cd\u8981\u7684 CRM \u529f\u80fd\u3002\u4f46\u662f\uff0c\u5728\u51b3\u5b9a\u662f\u5347\u7ea7\u5230\u4ed8\u8d39\u8ba1\u5212\u8fd8\u662f\u4fdd\u7559\u514d\u8d39\u7248\u672c\u4e4b\u524d\uff0c\u91cd\u8981\u7684\u662f\u8981\u8003\u8651\u4f01\u4e1a\u7684\u5177\u4f53\u9700\u6c42\u3002<\/p>\n<p>\u603b\u4e4b\uff0c\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u901a\u8fc7\u4f7f\u7528 Mailchimp CRM \u8f6f\u4ef6\u8fdb\u884c\u6709\u6548\u7684\u53d7\u4f17\u7ba1\u7406\u6765\u83b7\u5f97\u56de\u62a5\u3002\u901a\u8fc7\u5229\u7528\u5176\u5168\u9762\u7684\u529f\u80fd\u4ee5\u53ca\u4e0e\u5176\u4ed6\u8425\u9500\u5de5\u5177\u7684\u96c6\u6210\uff0c\u5c0f\u578b\u4f01\u4e1a\u53ef\u4ee5\u7b80\u5316\u8fd0\u8425\u3001\u52a0\u5f3a\u5ba2\u6237\u5173\u7cfb\u5e76\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002<\/p>\n<p><div><\/div>\n<div class=\"facts\" style=\"background: #F6F1F1; margin: 0 auto; display: table; padding: 30px; margin-top: 50px; margin-bottom: 50px; border-radius: 4px; max-width: 720px;\">\n<h2><span class=\"ez-toc-section\" id=\"Some_Facts_About_FAQs_about_Mailchimp_CRM\"><\/span>\u6709\u5173 Mailchimp CRM \u5e38\u89c1\u95ee\u9898\u89e3\u7b54\u7684\u4e00\u4e9b\u4e8b\u5b9e\uff1a<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"facts_body\" style=\"display: flex; font-size: 16px;\">\n<ul>\n<li><strong>\u2705 \u6709\u51e0\u5bb6\u516c\u53f8\u4e3a\u5c0f\u578b\u4f01\u4e1a\u63d0\u4f9b\u514d\u8d39\u7684 CRM \u8f6f\u4ef6\u3002<\/strong> <em>\uff08\u6765\u6e90\uff1a\u56e2\u961f\u7814\u7a76\uff09<\/em><\/li>\n<li><strong>\u2705 Mailchimp \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u63d0\u4f9b\u53d7\u4f17\u7684\u6574\u4f53\u89c6\u56fe\u5e76\u8fde\u63a5\u6700\u559c\u6b22\u7684\u5de5\u5177\u3002<\/strong> <em>\uff08\u6765\u6e90\uff1aMailchimp\uff09<\/em><\/li>\n<li><strong>\u2705 HubSpot \u7684\u514d\u8d39 CRM \u8ba1\u5212\u5305\u62ec\u8054\u7cfb\u7f51\u7ad9\u6d3b\u52a8\u548c\u7ba1\u7406\uff0c\u4ee5\u53ca\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u548c\u5e7f\u544a\u7ba1\u7406\u7b49\u8425\u9500\u5de5\u5177\u3002<\/strong> <em>\uff08\u6765\u6e90\uff1a\u56e2\u961f\u7814\u7a76\uff09<\/em><\/li>\n<li><strong>\u2705 Freshsales \u7684\u514d\u8d39\u8ba1\u5212\u63d0\u4f9b\u4efb\u52a1\u3001\u7ea6\u4f1a\u3001\u7b14\u8bb0\u3001CRM \u91cd\u547d\u540d\u529f\u80fd\u4ee5\u53ca\u8054\u7cfb\u4eba\u548c\u5e10\u6237\u7ba1\u7406\u7b49\u529f\u80fd\u3002<\/strong> <em>\uff08\u6765\u6e90\uff1a\u56e2\u961f\u7814\u7a76\uff09<\/em><\/li>\n<li><strong>\u2705 Zoho \u7684\u514d\u8d39 CRM \u8f6f\u4ef6\u63d0\u4f9b\u89c6\u56fe\u3001\u4efb\u52a1\u3001\u4e8b\u4ef6\u3001\u9ad8\u7ea7\u8fc7\u6ee4\u5668\u4ee5\u53ca\u6f5c\u5728\u5ba2\u6237\u3001\u8054\u7cfb\u4eba\u3001\u5e10\u6237\u548c\u4ea4\u6613\u7ba1\u7406\u9009\u9879\u3002<\/strong> 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